"In the Supermarket India that I see - in modern stores or on digital apps - there are no signs of any downward impact on discretionary spending," Damodar Mall said. "The narrative of some players that non-food is not growing is not a macro consumer concern, but maybe an insight that they are possibly not updating their operating models enough."
According to data from the retail intelligence platform Bizom, smaller product sizes have experienced a more rapid growth rate compared to medium or high-priced alternatives across most FMCG categories, TOI has reported. The data revealed that overall sales decreased by approximately 11% in August 2023 compared to the previous year.
According to data from the retail intelligence platform Bizom, smaller product sizes have experienced a more rapid growth rate compared to medium or high-priced alternatives across most FMCG categories, TOI has reported. The data revealed that overall sales decreased by approximately 11% in August 2023 compared to the previous year.
Marico, maker of Parachute and Saffola oils, said the second quarter started on a positive note - with increasing demand trends in rural and urban areas in July - but saw a noticeable drop in overall sentiment, especially in rural areas, during August and early September.