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Beefeater opens tiny pub on the London Eye

Beefeater opens tiny pub on the London Eye
The pod comes with a barman and pub decor.
by Fayola Douglas
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Pernod Ricard UK Launches Beefeater RTD Range

19th April 2021
Pernod Ricard UK is continuing to invest in its Beefeater gin brand with the unveiling of a new ready-to-drink (RTD) can range.
The product is available in three varieties: Beefeater London Dry Gin & Tonic, Beefeater Pink Strawberry Gin & Tonic and Beefeater Blood Orange & Tonic. The 25cl, slimline cans (RRP £2) have an ABV of 4.9% and are rolling out across convenience and the wider off-trade this month.
Pernod Ricard highlighted that RTD cans are growing at nearly 15% in value across the total Off-Trade, with that figure growing in convenience to almost 40%. The gin category is also experiencing double-digit value growth in the off-trade (+24.4%) and this more than doubles in convenience (+53.5%). ....

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Pernod Ricard lines up Beefeater RTDs for UK release

Pernod Ricard lines up Beefeater RTDs for UK release
just-drinks.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from just-drinks.com Daily Mail and Mail on Sunday newspapers.

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Beefeater launches lower-ABV spirit drink

Beefeater launches lower-ABV spirit drink
thespiritsbusiness.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thespiritsbusiness.com Daily Mail and Mail on Sunday newspapers.

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Beefeater launches new TV ad campaign

Havana Club launches first spiced expression
Havana Club has launched its first spiced expression in a bid to attract a younger tranche of consumers.
Taking inspiration from its island home, Havana Club Cuban Spiced combines the brand s double-aged rum with exotic flavours and warming spices.
The brand says the new spirit drink has aromas and flavours of vanilla, toasted coconut, guava and pineapple, and would pair well with cola, ginger ale or coconut water.
It debuts in the UK this month in an eye-catching 70cl bottle, and is particularly aimed at bringing more millennial and legal-aged Gen Z consumers into the rum category. ....

United Kingdom , City Of , Laura Stephen , Bethany Whymark , Pernod Ricard United Kingdom , Urban Explorers , Beefeater London Gin , Big Ben , Flavoured Gin , Beefeater Pink Strawberry , Beefeater Blood Orange , Gin Total Coverage , Period Ending , Gin Total Impulse , Brand Director , Beefeater London Dry , Beefeater Peach , ஒன்றுபட்டது கிஂக்டம் , நகரம் ஆஃப் , லாரா ஸ்டீபன் , பேர்நோ ரிக்கார்ட் ஒன்றுபட்டது கிஂக்டம் , நகர்ப்புற ஆய்வாளர்கள் , தேனீ லண்டன் ஜின் , பெரியது பென் , சுவை ஜின் , தேனீ இளஞ்சிவப்பு ஸ்ட்ராபெரி ,