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Top News In British Advertisers Today - Breaking & Trending Today

The Drum | One Year On, Has The Pitch Positive Pledge Helped Stop Bad Pitching Behavior?

Kicking off our new series looking at how the ad industry is attempting to reinvent the pitch process, we explore the impact of the Pitch Positive Pledge one year on. ....

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Adverts face ending up on fake AI sites - report

Companies could be unknowingly wasting their time advertising online due to planned promotions ending up on low-quality websites, according to research from. ....

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Climate groups accept millions from charity linked to fossil fuel investments

Exclusive: Quadrature Climate Foundation is run by billionaires whose fund has stakes worth $170m in fossil fuel firms ....

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The Drum | Conscious Advertising Network Under Spotlight Over Funder's Links To Fossil Fuels

The advertising coalition was among a number of climate-focused groups that accepted funding from the Quadrature Climate Foundation, which has been linked to $170m stakes in fossil fuels. ....

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Google Opens Access for Transparency Tool Amid Industry Debate on Ad-Tech Fees

Confirming Gross Revenue will allow publishers to track how much a particular paid, hopefully better tracking unknown fees. ....

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