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BARC Paid Rs 25 Lakh To Sachin Waze To Escape Continuous Harassments: Report


Sachin Vaze (Source: Twitter)
One of the senior officials from the Broadcast Audience Research Council (BARC) told the Enforcement Directorate (ED) that the agency paid Rs 25 lakh to tainted Mumbai police inspector Sachin Waze after it was named in the television rating point (TRP) rigging case last year.
The letter alleges that Waze was paid this amount in order to stop him from harassing BARC officers. BARC India’s head of vigilance Lt Col Dharamveer Mahecha revealed that the agency as under extreme stress due to the numerous demands and threats that were made to them.
“Fearing for our own safety and well being as well as fear of falsely getting implicated and arrested we were virtually compelled to arrange for the aforesaid money,” Mahecha was quoted by the ....

Dharamveer Mahecha , Sachin Waze , Audience Research Council , Broadcast Audience Research Council , Enforcement Directorate , Crime Intelligence Unit , Mumbai Police , Trp Fraud , பார்வையாளர்கள் ஆராய்ச்சி சபை , ஒளிபரப்பு பார்வையாளர்கள் ஆராய்ச்சி சபை , அமலாக்கம் இயக்குநரகம் , குற்றம் உளவுத்துறை அலகு , மும்பை போலீஸ் , ட்ர்ப் மோசடி ,

Despite ratings suspension, ad volumes on news channels grew fastest in January-March: BARC


Image by Holger Langmaier from Pixabay
Despite a suspension in ratings, news channels have shown the highest growth in ad volumes during the January-March period, the Broadcast Audience Research Council (BARC) said on Friday.
Advertising volumes on Indian TV networks grew to 456 million seconds for the January-March period, the highest for any quarter since 2018, BARC said on Friday.
The Council had suspended its weekly ratings on news channel viewership after the cash for TRP controversy. The ratings are otherwise said to be one of the most important inputs used by brands to place ads with TV networks.
The growth in ad volumes on news channels came at 25 per cent, and was followed by 23 per cent jump in ad volumes for movie channels and 21 per cent jump in the general entertainment channels genre, data shared by BARC said. ....

Makar Sankranti , Audience Research Council , Broadcast Audience Research Council , Republic Day , Rating Suspension , பார்வையாளர்கள் ஆராய்ச்சி சபை , ஒளிபரப்பு பார்வையாளர்கள் ஆராய்ச்சி சபை , குடியரசு நாள் ,

Despite ratings suspension, ad volumes on news channels grew fastest in Jan-Mar, says BARC


Despite ratings suspension, ad volumes on news channels grew fastest in Jan-Mar, says BARC
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Last Updated: Apr 23, 2021, 08:21 PM IST
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The Council had suspended its weekly ratings on news channel viewership after the cash for TRP controversy. The ratings are otherwise said to be one of the most important inputs used by brands to place ads with TV networks.
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Despite a suspension in ratings, news channels have shown the highest growth in ad volumes during the January-March period, the Broadcast Audience Research Council (BARC) said on Friday. Advertising volumes on Indian TV networks grew to 456 million seconds for the January-March period, the highest for any quarter since 2018, BARC said on Friday. ....

Makar Sankranti , Audience Research Council , Broadcast Audience Research Council , Republic Day , பார்வையாளர்கள் ஆராய்ச்சி சபை , ஒளிபரப்பு பார்வையாளர்கள் ஆராய்ச்சி சபை , குடியரசு நாள் ,

210 million Indian homes now have a TV; women owners surge by 7%: BARC | India News


NEW DELHI: A new study conducted by the Broadcast Audience Research Council (BARC) India which was released on Thursday said ownership of TV sets in rural India overtook growth in urban pockets, with rural TV penetration growing at 9% in comparison to a 4% growth in the urban parts.
BARC India’s ‘TV Universe Estimates 2020’ (TV UEs), says 210 million Indian households now own a TV set, which accounts for a 6.9% increase from 197 million in 2018. Simultaneously, the report said the number of people who watch TV also swelled by 6.7%, reaching 892 million from 836 million in 2018, an increase of 56 million individuals in 2020.
Women TV owners surged by 7%, beating the male population by one per cent, while the highest growth in numbers was in the “kids” category between the ages of 2 and 14, where TV viewership grew at 9%. ....

Sunil Lulla , Audience Research Council , Broadcast Audience Research Council , Broadcast India , Ndia News , Ndia News Today , Oday News , Google News , Reaking News , Barc India , சுனில் லுல்லா , பார்வையாளர்கள் ஆராய்ச்சி சபை , ஒளிபரப்பு பார்வையாளர்கள் ஆராய்ச்சி சபை , ஒளிபரப்பு இந்தியா , பார்க் இந்தியா ,