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Welcome to another look at survey number six of 2023. Time marches on and The Ratings Experts from RESEARCH DIRECTOR, INC. – in a close order formation with the numbers junkies from XTRENDS – are prepared to take our latest journey through the survey called JUNE. This book began on MAY 25th and breathed its last gasp on JUNE 21st. Schools were emptying out, we had two three-day weekends, and we saluted dear old Dad. There was a lot going on, and our mission is to bring it to you. .
We were sitting around The Ratings Experts ranch at RESEARCH DIRECTOR, INC. when we had a sudden epiphany. JUNE is the third month in a row that can also be used as a person’s name. It is not a common name but is a legitimate one, nonetheless. So we put on our thinking beanies and tried to think of famous JUNEs. It appears that even with GOOGLE’s assistance, we could only come up with two that had any relevance to radio: JUNE CARTER CASH (of course) and JUNE POINTER (yes, of .
The Ratings Experts from RESEARCH DIRECTOR, INC. – in close proximity with the data geeks from XTRENDS – are back to play another exciting round of “know your numbers.” Well, to be more accurate, the numbers most of you will see do not belong to you. They are someone else’s and you are merely a voyeur. This is like peeking over a classmate’s shoulder during an exam or rubbernecking on the highway. It all becomes grist for the radio mill. The results you are .
We were dealing with a lot of stuff in APRIL. The class clown in your office played the fool a day early, and we ripped through Passover, Good Friday and Easter in a four-day span; dealt with the taxman; and even celebrated Mother Earth – all while dealing with a lot of odd weather. It’s a wonder we have the energy left to parse the data. But when duty calls, The Ratings Experts from RESEARCH DIRECTOR, INC. – in a tight formation with the number crunchers from XTRENDS .