The Ratings Experts from RESEARCH DIRECTOR, INC. – along with our partners in data from XTRENDS – are back to analyze and comment on the Sturm und Drang of the MARCH survey. We bring you the thrill of victory and the agony of defeat – all in less than 3,000 words. What a deal! This particular survey ran from MARCH 2ND through MARCH 29TH. As previously noted, but worth repeating, this book featured the time change many mispronounce, the beginning of the season of renewal, a .
Once again, the intrepid ratings experts from RESEARCH DIRECTOR, INC. – in close proximity with the algorithmic alchemists from XTRENDS – prepare to go boldly forward into the past to analyze the MARCH survey. This is not a task we take lightly. Fates and fortunes rest on the outcomes of these monthly report cards. Plus, there are many curious eyeballs that are simply here to witness the carnage. Like rubbernecking on the interstate. This book ran from MARCH 2nd through MARCH .
Radio pro Nikki Ramirez (Cumulus Media Atlanta and Audacy Miami) joins Research Director Inc as sales & business development lead. Research Director says that “in this new position, Ramirez will accelerate radio stations’ awareness of Research Director’s powerful Programming & Ratings Toolbox, designed to provide a deeper understanding of market performance immediately after Nielsen’s data…
Back into the fray as the Ratings Experts from RESEARCH DIRECTOR, INC. – in a tight formation with the data elves from XTRENDS – throw caution to the wind as we examine the carnage wrought by holiday music. This is the DECEMBER survey – a cautionary tale littered with the smoking hulks of station ratings caused by BURL IVES and his evil minions. Sure, one station usually stands above it all, but is it really worth the price? This book ran from NOVEMBER 11th through DECEMBER .
So far we have witnessed the carnage foisted upon market after market by MARIAH CAREY’s annual emergence from hibernation. The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the covert operatives from XTRENDS – stand ready to analyze our final batch of markets for the DECEMBER survey. We are fairly certain that the radio landscape will be littered with reindeer droppings. This “month” began on NOVEMBER 11th and concluded on DECEMBER 10th. Besides all .