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SCREENVISION MEDIA TOUTS UNPRECEDENTED GUARANTEES FOR INCREMENTALITY & MEASURED BUSINESS OUTCOMES

SCREENVISION MEDIA TOUTS UNPRECEDENTED GUARANTEES FOR INCREMENTALITY & MEASURED BUSINESS OUTCOMES
prnewswire.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prnewswire.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesSouth australiaAlec baldwinKevin mcgawChristine martinoVia proprietary digital solutionsScreenvision front center preshowBreakthrough researchDelivering the most attentive audienceInnovative measurement toolsBespoke custom contentScreenvision chief revenueScreenvision ampMeasurement toolsAdelaide metrics

The Media Battleground: Linking Attention Metrics To Business Outcomes

In the second of a three-part series on the art and science of attention, we explore what it will take to shift from KPI-driven metrics to attention as a new currency to deliver outcome-driven results.

South australiaAndrew spurrier dawesJames wrigleyVicky crouch marlowAlexander erlmeierStefanie hartsternGraziella castroMedia agency briefingAttention unitAdvertising amp mediaDigital marketingDigital advertisingEdia planning and buyingAta amp privacyRand strategyMedia measurement

TripleLift Partners with Adelaide Launching First-Ever Attention-Based Buying Guarantee for CTV

TripleLift Partners with Adelaide Launching First-Ever Attention-Based Buying Guarantee for CTV
streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesSouth australiaEd mcelvainCharlotte schaeferLarisa johnsonMarc guldimannAttention unitProduct targeting leadGlobal headInstitutional mediaVista equity partners

TripleLift Partners with Adelaide Launching First-Ever Attention-Based Buying Guarantee for CTV

TripleLift Partners with Adelaide Launching First-Ever Attention-Based Buying Guarantee for CTV
kptv.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kptv.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesSouth australiaEd mcelvainMarc guldimannCharlotte schaeferLarisa johnsonAttention unitProduct targeting leadGlobal headInstitutional mediaVista equity partners

Adelaide, Teads team for high-attention omnichannel private marketplaces

Claiming that brands and agencies can now activate attention end-to-end, global media platform Teads has announced a partnership with Adelaide to launch high-at.

South australiaUnited statesTeads tvisionMonique pintarelliMarc guldimannTeads attention programAttention unitTeads ad managerGoogle displayTrade deskNorth americaPrivate marketplacesAttention measurement