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TVSquared: Industry-First Study on Converged TV Sheds Light on Need for New Currencies & Holistic Cross-Platform Measurement

TVSquared Report Looks at Converged TV Adoption Trends Across the U.S., UK, Germany Australia Analysis Highlights New Incremental Reach Insights, Demonstrating the Value of a Converged TV Video ....

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Huawei's CloudFabric 3.0 Hyper-Converged Data Center Network Solution Wins Frost & Sullivan 2021 Global Technology Leadership Award

SHENZHEN, China, Aug. 26, 2021 /PRNewswire/ Recently, Huawei's CloudFabric 3.0 Hyper-Converged Data Center Network Solution won Frost & Sullivan 2021 Global Technology Leadership Award for ....

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Havas Media Group India prepares for cookieless future with Converged | Advertising

The group has partnered with Eyeota and aims to work with additional data providers for depth and insights ....

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Havas India launches Converged to brace up for cookieless future

Mumbai: In light of the cookieless future and an increasing focus on data privacy, Havas Media Group India has launched Converged – an identity-based planning and buying platform that keeps the audience and consumer behaviour at the centre of the media process. This is a forward-thinking and active step towards preparing businesses for the future by optimising and allowing ....

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TEGNA taps TVSquared to advance ad attribution, measurement

In a partnership designed to deliver holistic linear, connected TV and OTT measurement, providing incremental reach and performance outcomes, media owner TEGNA . ....

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