We are in midtown manhattan where branding and marketing is a big business. What did you learn about nike and microsoft, starbucks . Guest its great to be with you and to have this time. When i was writing a logo it came out at the beginning of 2000, soso it is almost exactly 20yearsold and when i was researching it for years before that, it was a period where a lot is changing in the corporate world and there was a full blown lifestyle brand that we all take now, but these were companies that for the first astime were declaring the busins model wasnt to sell products but did so ideas or the sense of belonging that they could then extend into kind of selfimposed branded cocoons and so everything as long as it was branded this logo. So nike was the first one to do this. They didnt ever own their factories in it and the main thing i learned when i was researching is that there was a relationship between this aggressive kind of marketing that was constantly sort of trolling thely Youth Cu
Which was the four years before that, in the period where lot was changing and you have the first kind of old logo lifestyle brands. Well take it for granted now these were companies for the first time, were declaring their business w by was not to sell products but to sell ideas lifestyle, the sense of belonging they could extend into kind of selff enclosed branded cocoons. They could sell everything as long as it was granted with this logo. So nike was the first one to do this. They didnt ever owney the factories and the main thing that i learned when i was researching, no logo, there was a relationship between the aggressive kind of marketing that was constantly sort of trolling Youth Culture to find the most cutting edge ideas to get into places they never had before like schools to co brand with like Music Festivals and so on it was an inverse relationship between that aggressive marketing and the kind of good jobs that were offered. In the economywa and the way the economy source
The billionaire businessman and convicted sex offender Jeffrey Epstein has died in prison in new york. Hes believed to have taken his own life. Epstein once counted among his friends bill clinton, donald trump and Prince Andrew, and was charged last month with trafficking dozens of underage girls for sex. He was due to stand trial next year. Earlier we got reaction from the New York Times journalist, ali watkins, who has been covering the case so far. We were all stunned. This comes on the heels of thousands of documents being unveiled on a related case and it has been working its way through the court system. It ruin to focus what this was. Every few days there isa what this was. Every few days there is a new turn this and nobody expected this. As we heard in that report, only a few weeks ago epstein was found in his cell having a p pa re ntly was found in his cell having apparently tried to take its own life and questions are being asked about how somebody in a secure unit could have
Theres a lot to see here. And i want to take you with me. So lets go. [theme music] singing got to give up and be my, be mine. Sibley scoles the minute you touch down in philly, you learn the best way to get to the heart of this city is by pounding the pavement. Philadelphia currently holds the title of americas most walkable city and is home to a plethora of public art. It may also be the nations most photogenic city. Were in phillys gayborhood, which, as the name suggests, is a neighborhood that for decades was sort of the epicenter of queer life here in the city. For the longest time, this was kind of a part of town that lots of people didnt want to go to after a population loss. And the gays took it over and turned it into a jewel. So youll always just see art Conrad Benner oh, my god, its everywhere. Sibley scoles wherever you are. Conrad benner yeah. I dont know if anyones told you they have a favorite intersection, so let me be the first. This is philadelphia muses is what this
Than we hoped to get you in this role, were glad to have you at the helm. We look forward to helping you get a full complement of folks there at the Budget Department as well. The budget approach takes a different approach this year than weve seen in the past. This is portion of the department that falls outside the scope of our committee here. The administration has also requested robust fund frg the cleanup of Nuclear Waste left behind by our countrys cold war legacy. The budget request proposes deep cuts to research and development for energy and science. It also proposes to phaseout innovative programs that have had demonstrated success. I understand what drove this proposal, but im also concerned by certain parts of it. The United States is the world leader in science and energy. We like it that way. We want to keep it that way. And at the core of that is the work done at our National Labs and universities by the men and women who dedicate their careers to further science. Members