Live Breaking News & Updates on நீல்சன் டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ்

Stay updated with breaking news from நீல்சன் டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ். Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.

Bobble AI integrates Nielsen Digital Ad Ratings for rigorous audience verification


Bobble AI integrates Nielsen Digital Ad Ratings for rigorous audience verification
This latest addition builds more trust among brands, apart from validating the company’s targeted approach and a result-oriented strategy to help them reach the intended audience
Delhi, April 07, 2021
Bobble AI, the conversation media platform that makes everyday smartphone conversations expressive, smart, and personalised, has announced that it has been certified by Nielsen for Digital Ad Ratings (DAR), which deals in advertising campaign measurement.
The AI-led tech platform already has an in-house data analytics team that gives brand marketers deeper insights such as measurement of reach and frequency per campaign. ....

Vishal Kamath , Ankit Prasad , Digital Solutions , Bestmediainfo Bureau Delhi , Bestmediainfo Bureau , Sony Pictures , Mediainfo Bureau Delhi , Digital Ad Ratings , Nielsen Digital Ad Ratings , South Asia , Nielsen Media India , Cadbury Dairy Milk Silk , விஷால் காமத் , அங்கித் பிரசாத் , டிஜிட்டல் தீர்வுகள் , சோனி படங்கள் , டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ் , நீல்சன் டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ் , தெற்கு ஆசியா , நீல்சன் மீடியா இந்தியா , கேட்பரி பால் பால் பட்டு ,

Nielsen Digital Ad Ratings Begin to Roll Out for YouTube CTV


Nielsen Digital Ad Ratings Begin to Roll Out for YouTube CTV
YouTube and Nielsen roll out new ad measurements as YouTube CTV viewership continues to increase. Here s what you need to know.
SEJ STAFF Amy BishopOwner & Marketing Consultant at Cultivative, LLC
Bio
196
In 2020, more people than ever streamed YouTube on connected TVs (CTV).
This is driven in part by people spending more time at home, resulting in more folks choosing to watch YouTube primarily on the TV screen.
In December 2020, a quarter of logged-in YouTube CTV viewers watched content almost exclusively (more than 90%) on the TV screen, according to internal YouTube data. ....

Christina Seidner , Senior Brand Manager , Nielsen Digital Ad Ratings , Digital Ad Ratings , மூத்தவர் பிராண்ட் மேலாளர் , நீல்சன் டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ் , டிஜிட்டல் விளம்பரம் ரேடிஂக்ஸ் ,

Roku to Acquire Nielsen's Addressable TV Advertising Business


Roku to Acquire Nielsen s Addressable TV Advertising Business
Todd Spangler, provided by
FacebookTwitterEmail
Roku will add a fat stack of ad tech to its streaming platform under a deal to buy Nielsen’s Advanced Video Advertising business, putting Roku in position to offer a fully addressable advertising solution for TV programmers.
Under the agreement, announced Monday, Roku will obtain Nielsen’s video automatic content recognition (ACR) technology and dynamic ad insertion (DAI) system, which can replace ads in linear feeds with targeted, household-level spots on over-the-top streaming platforms. In addition, Nielsen and Roku are entering into a multiyear pact under which data from Roku’s platform will be incorporated into the forthcoming Nielsen One cross-media measurement solution. ....

Roku Oneview , Nielsen Brown , Kelly Abcarian , Louqman Parampath , Scott Brown , E Networks , Advent International , Acquire Nielsen , Advanced Video Advertising , Nielsen One , Nielsen Total Ad Ratings , Nielsen Digital Ad Ratings , Nielsen Digital Content Ratings , Sorenson Media , Nielsen Global Connect , Nielsen Ava , Nielsen Acr , Grace Note , Amc Networks , Ae Network , Warner Media , Quibi Library Wandavision Breaks Into Nielsen Top 10 Streaming Rankings , Varietys Newsletter , Beats Q4 Earnings , One View , நீல்சன் பழுப்பு ,