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Telstra launches new Australia Is Why brand campaign via The Monkeys, part of Accenture

July 12 2021, 9:20 am | BY Ricki Green | 30 Comments Telstra has today announced a campaign to introduce its new brand positioning, Australia Is Why. The new campaign showcases the important role Telstra plays in supporting Australia and its diverse communities and was created by long-term agency partner, The Monkeys, part of Accenture Interactive. Says Jeremy Nicholas, CMO at Telstra: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connected.

Dennis koutoulogenisJake rusznyakFabio burestiAmanda porrittMaria rizzoJeremy nicholasPaul blackmoreNick chinTara fordMegan leckeyVince laganaDan fryerBernard garryRobbie aoukarBen sampsonJulie caulfield

NRMA Insurance provides help like no one else in latest integrated campaign via The Monkeys

July 12 2021, 10:09 am | BY Ricki Green | 19 Comments While most people cannot prepare for how they would respond if a disaster were to strike, the latest campaign from NRMA Insurance and The Monkeys, part of Accenture Interactive, shows Australians that help is there when they need it. ‘Help Like No One Else’ showcases the depth of experience NRMA Insurance assessors have when they help a customer during a claim. Directed by Daniel Kaufman, the campaign film follows Judi, who has been an NRMA assessor for 32 years, as she journeys to an insurance claim while recalling her experiences on the job. The integrated campaign extends through broadcast, cinema, OOH, press and radio, telling the stories of other dedicated NRMA Insurance employees who help its customers each day.

Scott nowellHugh munroMatt tilburyVanessa cerneDaniel kaufmanFabio burestiSophie finckhDaniel fryLauren elliot dale bigeniMahsa meratMatt michaelSally kiernanTara fordKezia quinnMark greenBarbara humphries benn sutton

Telstra reveals new brand campaign, Australia Is Why

Telstra reveals new brand campaign, Australia Is Why July 12, 2021 10:11 Telstra today announced a campaign to introduce its new brand positioning, ‘Australia Is Why’. The new campaign, created by long-term agency partner The Monkeys, part of Accenture Interactive, showcases the important role Telstra plays in supporting Australia and its diverse communities. Jeremy Nicholas, chief marketing officer at Telstra said: “For over 100 years Telstra has been connecting Australians and we are deeply committed to the country’s progress and prosperity. Our new campaign has been created to express the vital and sometimes overlooked role Telstra plays in taking our nation forward; to articulate not just what we do, but why we do it. As the country’s biggest telco and a leader on climate action, a principal sponsor of sport and the arts and strong supporter of the communities we serve, we are committed to Australia and to building world-class infrastructure to keep us all connecte

Dennis koutoulogenisJake rusznyakFabio burestiAmanda porrittMaria rizzoJeremy nicholasPaul blackmoreNick chinTara fordMegan leckeyVince laganaDan fryerBernard garryRobbie aoukarBen sampsonMelanie stefanou

Nine announces second round of TV campaigns for its State of Originality competition

June 28 2021, 10:15 am | BY Ricki Green | No Comments Nine has unveiled a new selection of entries in its State of Originality competition as part of Game 2 of this evening’s 2021 State of Origin series. This round of the competition, created by Nine’s marketing solutions division Powered, sees major brands MenuLog, ResMed, Four N’ Twenty, Anaconda and BWS enter the origin-al creative competition for the biggest prize in Australian advertising. Nine unveiled the competition at last year’s Upfronts with more than $1 million in advertising inventory up for grabs across Nine’s leading television, radio, digital and print assets. The five campaigns to be announced as entries in the competition are: MenuLog for its campaign #OriginSnackdowns by McCann and UM; ResMed’s State of Origin Campaign 2021 by Magnum & Co and Taska Media; Four N Twenty’s campaign “We were there” by BWM Dentsu Melbourne and iProspect; Anaconda’s Fish of Origin by Anaconda, The Post

Tara fordCindy gallopRussel howcroftResmed state of origin campaignMagnum coFourn twentyOrigin campaignTaska mediaPost worksRadium designWant whiteOrigin gameWide worldEliana duboisதாரா ஃபோர்ட்சிண்டி கேலோப்

Round 2 State of Originality ads from BWM Dentsu, McCann, M&C Saatchi & more

Round 2 State of Originality ads from BWM Dentsu, McCann, M&C Saatchi & more
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Tara fordCindy gallopRussell howcroftLeo burnettMagnum coOrigin campaignPost worksWant whiteEliana duboisதாரா ஃபோர்ட்சிண்டி கேலோப்ரஸ்ஸல் ஹொவ்க்ரொப்ட்லியோ பர்னெட்மகத்தானது இணைஎறும்பு வெள்ளைலியானா டுபோயிஸ்