Volkswagen rears Amaroks like horses in W-Series launch via DDB
May 10, 2021 10:47
Volkswagen’s Amarok W-Series launch imagines a place where utes roam free and must be reared by expert handlers before they’re released onto the road.
It all takes place at Walkinshaw Station, the setting for the integrated W-Series launch campaign created with DDB Group Sydney, and rolls out with a brand proposition ‘Reared for the road’.
The hero TVC depicts the Amaroks as if they were horses, with their handlers training and refining the utes until they’ve been ‘reared for the road’. After which, they’re allowed to depart Walkinshaw Station and are released onto the road.
April 19 2021, 10:05 am | BY Ricki Green | 1 Comment
Nine has today named the judging panel for its much-anticipated State of Originality, Australia’s richest advertising award, aimed at making State of Origin the equivalent of Australia’s Super Bowl in advertising terms.
The 2021 State of Originality, launching in June, will be overseen by a judging panel that is match-fit for the size of this challenge to the country’s advertising communicators: Australia’s most awarded creatives, Tara Ford, CCO of The Monkeys; Ant White, CCO from newly minted agency Howatson+White; former adman, Gruen panelist and 3AW Breakfast co-host Russel Howcroft; and globally acclaimed disruptor, former CEO of BBH, founder of MakeLoveNotPorn and all-round advertising legend, Cindy Gallop.
April 19, 2021 9:24
Nine has named an all-star judging panel for its new State of Originality challenge for brands and creatives, a competition that $1 million in advertising inventory across Nine’s assets given away.
The 2021 State of Originality will launch in June, overseen by a judging panel of leading advertising industry minds, to decide upon the winning commercial. To be eligible, marketers and brands need only to have their ad air within the three-game period of the NRL’s State of Origin 2021.
Former DDB Sydney, now The Monkeys’ chief creative officer, Tara Ford, will be joined on the panel by Ant White, who left his role as CCO at CHE Proximity to start Howatson + White in late 2020.
Kind notes of support dropped off for migrant teen arrivals in San Antonio
Hundreds offer to volunteer, more still needed
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SAN ANTONIO – Catholic Charities says the 500 migrant teens who arrived in the city on Monday are being welcomed by people who care in the San Antonio community.
“They’re bringing personalized gifts with notes that say, ‘We love you, and we’re praying for you, and we hope you’re well,’” said Tara Ford, spokeswoman for Catholic Charities.
The teenage boys, ages 13 to 17, are staying temporarily at the Freeman Coliseum Expo Hall, one of several emergency intake centers, primarily in Texas, set up by the U.S. Department of Health and Human Services (HHS).
Here s how to sign up. Author: Henry Ramos (KENS 5) Published: 9:42 PM CDT March 31, 2021 Updated: 11:07 PM CDT March 31, 2021
SAN ANTONIO A flood of volunteers descended on Freeman Coliseum this week, as hundreds have signed up to help the migrant children temporarily calling San Antonio home. As of Wednesday evening, Catholic Charities is still processing applications and seeking help.
Tara Ford, a spokesperson with the nonprofit, said it has been a nonstop effort for both staff and the volunteers assisting them. We have been in out of the coliseum, she said. The kids appear to be doing well. They are resting. They re eating.