it s an approach that could treat ggb of raleigh to sweet success. we intend to get big fer we can grow smart and make wise decisions as we grow it, we ll have some accountability for everyone involved in it. it s hard to say no to customers but sometimes as we just saw it s the right thick thing to do. let s turn to this week s board of directors, mike hoffman editor of inc.com and les mccue author of predictable success. great to see you. seems funny to have this guy here, too, let s see what he has to add for it. smells very good. i can smell it from here. i want to talk about this idea of saying no to customers because that is hard. and i ve talked to a lot of companies who said, we just said yes and figured out how to deal with it.
the ways johnny engages with the consumers, and he also holds annual halloween party. johnnys found these forge a bond between the brand and its customers. something that s not easy to do with fads come and go. johnny knows he wants to say out of the retail markets and keep johnny cupcakes as fresh as possible. feels like a big family and fits perfect with the brand and everything i am involved with, and where i came from. we like it that way. it s great. i could not ask for anything different. time to answer some of your business questions. mike and les are with us once again. the first question is about conflict in the workplace. when you have a business
costs on our end so we don t pass them on to the customers. we also work with 50 other local florist who is make their own floral designs but we save gas and keep the planet a little greener, too. on the scale of one to ten, how big of a deal are these gas prices to you? i ll started wi with you, baxte it s one of many prices. it s the straw on the camel s back. economic adversity forces aus all to manage our lives and businesses a little better. for example, many of our deliveries are in the chicago area. but our ten locations are in the suburbs. so, we re investing in opening a new design and dliy facility in the city for more efficient low-cost service. yeah, hard times often cause to you be creative and come up with good solutions. mike, how big of a problem is it for you? on the scale of one to ten, it s an eight or a nine. our trucks use a fuel card my guys use when they service their
trucks. that s a weekly deduct straight from the bank account with the direct pay. when you re used to paying $350 to $400 a week and all of a sudden that weekly charge goes to $650 to $700 a week it has a serious impact on cash flow and requires us to monitor everything else and pay close attention to what s going on with our cash situation. mike and baxter, i thank you both for sharing your situations with us. we really appreciate getting to hear how this is really affecting small businesses. thank you so much. good luck with everything. thank you. thank you. the creator of the world s largest gummy bears is dealing with quite a dilemma but it s a great problem to have. especially in today s economy. he and his business partner get so many phone calls and e-mails about their giant gummy collection that they ve actually had to turn down some potential customers. at least temporarily. theirs is a business lesson in
everyone involved in it. it s hard to say no to customers but sometimes as we just saw it s the right thing thing to do. let s turn to this week s board of directors, mike hoffman editor of inc.com and les mccuen author of predictable success. great to see you. seems funny to have this guy here, too, let s see what he has to add for it. smells very good. i can smell it from here. i want to talk about this idea of saying no to customers because that is hard. and i ve talked to a lot of companies who said, we just said yes and figured out how to deal with it. what advice would you give to someone who came to you? do what they do. i think this is very smart. i think where you have a manufacturing business, where you re making product, have all that money tied up, it makes