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Charting new territories - The Media Online

The latest opportunity in pDOOH, and a first for Auto & General Insurance, was a national takeover executed for the first time for Telesure. ....

Jonathan Abrams , Kantar Media Reactions , General Insurance , Robust Marketing ,

10 marketing trends for 2024

We don t pay influencers. We don t believe in influencer campaigns. We haven t seen any ROI from previous influencer campaigns. These are just a few of the roadblocks. ....

United States , United Kingdom , Gonca Bubani , Retail Media Networks , Context Lab , Marketing Trends , Media Reactions , Kantar Media Reactions , Sustainable Marketing , Kantar Brandz , Sustainable Transformation Practice , Kantar Outstanding Innovation Awards , Kantar Marketplace , Brand Footprint , Kantar Retail , Meaningful Different Salient , Industry Benchmarking Study , North America , Retail Media , Industry Benchmarking ,

Out \ Look: Driving Event Based Impact for Black Friday

Out \ Look: Driving Event Based Impact for Black Friday
adworld.ie - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adworld.ie Daily Mail and Mail on Sunday newspapers.

County Fingal , United Kingdom , Republic Of Ireland , James Byrne , Richard Shotton , Virgin Media , Event Based Impact , Black Friday , Dynamic Digital , Red Friday , Explodingt Sides , Digital Bridges , Republic Ireland , Media Impact Study , Open Mind , Kantar Media Reactions ,

Study: We know marketers love Google's ad platforms. But why do consumers?

Google has been named the most preferred ad platform for consumers in Asia Pacific, retaining the first position it clinched last year. ....

Republic Of , Asia Pacific , Kartikeya Varma , Louis Vuitton , Kantar Media Reactions , Southeast Asian , Out Of Home Advertising , Digital Out Of Home , Sponsored Events , Social Media , Advertising Trends ,

Australian advertising preferences are stuck in the '90s: Kantar

Australian advertising preferences are stuck in the '90s: Kantar
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

New South Wales , Straford Rodrigues , Kantar Media Reactions , Kantar Australia , Disney Plus , Sydney Morning Herald ,