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In 2023, India witnessed a shift in consumer demand, as sales of low-priced goods declined while luxury items surged, marking a notable trend. Companies adapted by targeting affluent consumers to offset reduced sales and declining margins, highlighting a clear split in consumer preferences towards premium products amid market challenges. ....
In 2023, India witnessed a shift in consumer demand, as sales of low-priced goods declined while luxury items surged, marking a notable trend. Companies adapted by targeting affluent consumers to offset reduced sales and declining margins, highlighting a clear split in consumer preferences towards premium products amid market challenges. ....
Local brands in India are growing faster than national brands in the fast-moving consumer goods (FMCG) sector due to a slowdown in inflation. India s consumer demographics are also shifting, driving growth in the sector. A recent Redseer survey revealed a large proportion of Indian consumers are willing to buy unbranded products. The "mass" class, which is set to underpin India s retail industry, focuses on value for money, and is increasingly purchasing online. ....
Value e-com likely to reach $40 bn by 2030: report thehindu.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindu.com Daily Mail and Mail on Sunday newspapers.
Beyond the Bezos vs Ambani battle for India’s retail market Premium Andy Mukherjee Share Via Read Full Story A bruising battle for supremacy between two of the world’s richest men is hogging the limelight, but the silent changes in India’s retail landscape deserve equal attention. The ongoing digital transformation of kirana stores, tens of millions of shops catering to 1.3 billion consumers, will matter for everyone from Unilever and Procter & Gamble to State Bank of India. It will also be important to Amazon boss Jeff Bezos and Reliance Industries Chairman Mukesh Ambani. The two billionaires are circling each other over an Indian retailer in crisis. The founder of Future Group took Bezos’s money, but sold his debt-laden business to Ambani when the pandemic pressure became too much. Amazon is in India’s courts to scuttle the $3.4 billion sale, which could end up making Reliance’s dominance over the consumer economy unshakeable. ....