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Your Parle-G, Monaco, and KrackJack cookies will get cheaper soon

With agri-commodities prices cooling off, leading packaged foods maker Parle Products is planning to reduce prices and/or increase grammage of its packs within this year, says Mayank Shah, senior category head at the FMCG major.

Parle Products increases production of Hide & Seek Creme Sandwich; launches new TVC

Parle Products had decreased production of cream biscuits during the last two years to improve production efficiency.

Must read! Bollywood movies titles that are based on the games

In Bollywood, the script and the star cast of the film play major parts in attracting its viewers towards the film. Along with these two, titles of the films also hold an important place which gives viewers whether to go for the movie or not. In this special feature, we bring you some of the Bollywood movies titles that were based on real-life games. | Tellychakkar.com

Parle Hide & Seek plays cupid for adolescent love in new campaign

Mumbai: With still some days to go for Valentine’s Day, food company major Parle Products has launched its latest advertising campaign for its chocolate chip cookie brand Hide & Seek highlighting feelings of adolescent romance. The campaign titled ‘Start your story with Hide & Seek’ is conceptualised by Brand League Partners and seeks to establish the cookie brand’s identity

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