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Yeo s special edition packaging using Lee Kuan Yew s image falls flat

Asian food and beverage company Yeo Hiap Sing, better known as Yeo's, has launched a special edition of its Chrysanthemum Tea drink to commemorate the late Lee Kuan Yew’s centenary.

Making money off the dead: Is necro-advertising worth the risk?

Hollywood icon Marilyn Monroe passed over 50 years ago but that has not stopped her from gracing ad campaigns until today. Just a few years ago, in 2015, cosmetics brand Max Factor chose to appoint the late actress as its global brand ambassador – a decision that predictably received a mixed bag of

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