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Lakmé kicks off annual campaign
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After a turbulent 2020, Lakme Salon, one of India’s oldest salon chain brands, has kicked off the 5th edition of its year-end campaign Happy New You to help ‘customers discover their happiest selves!’
Going beyond its core offerings of skin and hair care, this campaign invites customers to achieve wellness and in the process give back to society and the environment.
Pushkaraj Shenai, CEO, Lakme Lever said, “Inspired by our vision to Beautify the Future, over the last four years our Happy New You initiatives have focused on social causes like education and making our salon operations eco-friendly.”