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Amazon India launches special storefront to highlight products of women-led businesses
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Last Updated: Mar 05, 2021, 02:18 PM IST
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Synopsis We re excited to announce the launch of a special storefront highlighting close to 80,000 unique products made available by more than 450 women-led small businesses on our online marketplaces, Amazon said.
AFP
The company said it runs various programmes, including Saheli and Launchpad that aim to accelerate representation of women in businesses and promote entrepreneurship.
Amazon India on Friday said it is launching a special storefront highlighting products made available by more than 450 women-led small businesses on its online marketplace. The e-commerce major - which has partnered with UN Women to support women-led businesses - will also make a contribution basis every transaction on the storefront to NGO partner Nanhi Kali for sponsoring education of underprivileged girls.
Amazon’s Women’s Day Saheli initiative draws a gentle chide from Smriti Irani
March 05, 2021
Minister for Women Development for gender-neutral business names
Ahead of International Women’s Day (IWD), Amazon.in announced a collaboration with UN Women to launch a special IWD storefront with a selection of products by women-owned businesses.
Susan Ferguson, Country Representative, UN Women India, inaugurated the storefront at a virtual event in the presence of Smriti Zubin Irani, Union Minister for Women and Child Development and Textiles, on Friday.
During the launch, as Amit Agarwal, Senior Vice-President and Country Head, Amazon India, pointed to the e-comm major’s Saheli initiative to promote women entre- preneurs, it invited a chiding remark from the Minister, who asked: “If it was a male-based enterprise, would we have called it Sahela?”