Latest Breaking News On - பார்வையாளர்கள் பொருத்துக - Page 2 : comparemela.com

Gumtree launches new ad platform

Gumtree launches new ad platform The local marketplace platform is pitching a full ad offering to brands Example of the new brand creative from Gumtree Online marketplace, Gumtree, has released a new advertising platform combining first-party data, predictive purchasing technology, new native products and content innovations aimed at enabling brands to engage with customers. Gumtree Australia director of advertising, Shannon Fitzpatrick, said Gumtree Media’s new advertising offering allows partners to connect their brands to life’s full circle. “It provides unique opportunities to effectively tap into audience life-stages and major moments of change. These life-stages are when people are most open to exploring new products and services, so they can upgrade, save and buy new,” Fitzpatrick said.

Shannon fitzpatrickGumtree mediaAudience matchGumtree labsDigital marketingDigital advertisingAta driven marketingGumtree australiaFirst party dataஶ்யாநந் ஃபிட்ஸ்‌ப்யாட்ரிக்கம்‌ட்ரீ மீடியாபார்வையாளர்கள் பொருத்துகடிஜிட்டல் சந்தைப்படுத்தல்

Gumtree unveils predictive, first-party data offering for advertisers

Gumtree unveils predictive, first-party data offering for advertisers May 5, 2021 6:30 Gumtree has announced a multi-faceted new advertising offering that will provide first-party insights from its 8.5 million-strong audience network. By combining that data with predictive purchasing technology, new native products and innovative content, Gumtree will work closely with brands to create bespoke solutions using its new Audience Match product, as well as Gumtree Labs. “First party data is a big opportunity for advertisers,” Gumtree Australia director of advertising, Shannon Fitzpatrick told Mumbrella. “We’re looking to build strategic partnerships and custom build solutions. We’re giving people the opportunity to tap into first-party data and our unique marketplace.

Zanda wilsonAutotradercars guidegumtreegumtree mediashannon fizpatrickShannon fitzpatrickMusic network radioAudience matchGumtree labsOscars guideAssistant editorMusic networkRolling stone australiaBrag magazineEvolve mediaAutotradercars guidegumtreegumtree mediashannonஜண்தா வில்சன்ஶ்யாநந் ஃபிட்ஸ்‌ப்யாட்ரிக்இசை வலைப்பின்னல் வானொலி

Gumtree signs up new partners to expand customer data usage

Gumtree signs up new partners to expand customer data usage March 11, 2021 4:13 Infosum’s identity infrastructure is designed to maximise customer data while LiveRamp “connects, controls, and activates data”. The two data partners will allow Gumtree to establish a personal data ecosystem, designed to offer marketers access to new product innovations, including the latest introduction, Audience Match. This innovation will deliver Gumtree a unified view of personas that can be targeted across Gumtree’s network and beyond, as traditional identifiers depreciate. (e.g. third-party cookies). The partnerships enable Gumtree’s Audience Match product to align client databases with its marketplace, to provide clients with greater insights into customers.

Olivia kruimelTim burrowesShannon fitzpatrick andrew knowlesAndrew knowlesShannon fitzpatrickAudience matchAustralia directorAdvertising shannon fitzpatrickFairfax mediaStandard charteredநேரம் பர்ரோஸ்ஶ்யாநந் ஃபிட்ஸ்‌ப்யாட்ரிக் ஆண்ட்ரூ நோல்ஸ்ஆண்ட்ரூ நோல்ஸ்ஶ்யாநந் ஃபிட்ஸ்‌ப்யாட்ரிக்பார்வையாளர்கள் பொருத்துகஆஸ்திரேலியா இயக்குனர்

Collaboration is key to moving beyond the cookie in 2021

Collaboration is key to moving beyond the cookie in 2021
marketingmag.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketingmag.com.au Daily Mail and Mail on Sunday newspapers.

World federation of advertisersWorld federationAudience matchTrade deskஉலகம் கூட்டமைப்புபார்வையாளர்கள் பொருத்துகவர்த்தகம் மேசை