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Slower spending, turbulent economy making business planning difficult for CEOs

Due to an unpredictable and turbulent economy, leaders will need to tackle planning with discipline and precision in order to trim waste, experiment, and make bold, smart investments in months to come, a report showed on Tuesday.The CEOs who .

Forrester: Slower Overall Spending Mixed With A Turbulent Economy Will Make 2023 Planning Difficult To Navigate

Forrester's Planning Guides provide benchmark data and insights to help technology, marketing, digital, and CX leaders prioritise 2023 budget investments SINGAPORE, Aug. 30, 2022 /PRNewswire/ According to Forrester's(Nasdaq: FORR) 2023 Planning Guides, released today, business leaders who plan for "business as usual" modest spending increases in the year ahead will fall short. Indeed, due to an unpredictable and turbulent economy, leaders will need to tackle planning with discipline and precision in order to trim waste, experiment, and make bold, smart investments. Designed to help technology, marketing, digital and customer experience (CX) executives prioritise their resources and investments for the year ahead, Planning Guides will be available for all 15 services included in the Forrester Decisionsportfolio. Using data-driven insights, Planning Guides will enable functional leaders to prioritise spending that maximises revenue growth, profitability, and resilience

Forrester: Slower Overall Spending Mixed With A Turbulent Economy Will Make 2023 Planning Difficult To Navigate

Forrester s Planning Guides provide benchmark data and insights to help technology, marketing, digital, CX, product and sales leaders prioritize 2023 budget investments   CAMBRIDGE, Mass.,. | August 23, 2022

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