It is time for the global exchange, where we bring you todays market moving news from around the world. Joining us on the phone from hong kong is karen leigh, from plus guytuart wallace, johnson, and bloombergs dani burger, and here in new york, bloombergs michael mckee. And hong kong, thousands marched through the citys financial district after demonstrations turned violent lester day violent yesterday. Karen leigh has the latest. They firedce saying more than 1400 rounds of tear gas at protesters yesterday, the 70th anniversary of communist party rule in china. People here came out to protest on that day. To give you an example of how big a number that is, that is more than half of the total number of tear gas rounds that have been fired over almost four months of protests. So a pretty big usage by the lease. We saw a lot of violence here yesterday. We saw a definite escalation when a protester was shot by live ammunition for the first time, something people here have been worried ab
Today and it has been wonderful. Thank you. Thank you. Appreciate earning become heath. [applause]. The first targeted advertisements which are just designed to make women into consumers and have them buy. So whether or not, you know, how that plays with suffrage is hard to say. A lot of the women who were advertisers were former sufficient rah jets. Lady persuaders, they called themselves. And in particular, you know, some of the departments, there were some advertising departments that were just staffed with women only, mainly former suffragists, and they emphasized the themes of individual selfactualization through purchasing decision. So, for example, you know, this cleaning solution will liberate you from, it will liberate you from drudgery. [laughter] you know, the idea that all these im trying to remember some of the other copy. Host you give an example, a soap, a soap that will make you desirable to your husband. Guest yeah, well, that was a bit less female. No, im talking abou
Today and it has been wonderful. Thank you. Thank you. Appreciate earning become heath. [applause]. The first targeted advertisements which are just designed to make women into consumers and have them buy. So whether or not, you know, how that plays with suffrage is hard to say. A lot of the women who were advertisers were former sufficient rah jets. Lady persuaders, they called themselves. And in particular, you know, some of the departments, there were some advertising departments that were just staffed with women only, mainly former suffragists, and they emphasized the themes of individual selfactualization through purchasing decision. So, for example, you know, this cleaning solution will liberate you from, it will liberate you from drudgery. [laughter] you know, the idea that all these im trying to remember some of the other copy. Host you give an example, a soap, a soap that will make you desirable to your husband. Guest yeah, well, that was a bit less female. No, im talking abou
Well, tim, the attention mar chants, the ethics scramble to get inside our head. Historical perspective going way back to the early days of newspapers. What inspired you to dive in this way and go so far back to track how our taeattention is getting captured . I believe its by history and it came to me that writing this book or the reason was i noticed how much of our life is driven by models. It used to be just either the media or newspapers, things like that. Google, facebook, all of the internet sites, but i also think i had this experience which may be other people have had as well where i increasingly found i would sit down at my computer and maybe try to write one email and four hours going by, like in a casino or something. They call it the casino effect and i said, got kind of strange. This ad model where the idea to resell your audience to other people as opposed to have them buy the product itself. Always seemed to be counterintuitive. I started thinking about, where did this
I was just thinking of other first ladies in my lifetime to be followed around like that was Jackie Kennedy. Why were they so interested . Did she have that kind of charisma . Dementia did. That created the phenomenon of people got a big kick out of eleanor because she was inexhaustible. She was a story. You are right to like Jackie Kennedy been a very different kind of woman. [applause] [inaudible conversations] host the attention merchants you take is on quite a journey in this book to go laidback to the early days of newspapers. What inspired you to dive in this way to go so far back to track our attention . I always believe the was more about history. So the reason for writing the of book i noticed it used to be the media or the newspapers now there was a cooler face book. So to have this experience that may be other people have had as well that to set up my computer and maybe right one email than four hours would go by it is called the casino effected. So it is strange where as op