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TV Brand Fest 2021: Marketers relook at TV ad spends in times of disruption

The media industry and the economy saw an unprecedented level of disruption post-lockdown phase. As marketers went back to the drawing board to scrutinise their media spend, TV advertising moved from strength to strength commanding the highest share of advertising spends.

Tamil naduJaikishin chhaprooSamir sethiAndhra pradesh telanganaShashank srivastavaMaruti suzuki srivastavaRajiv dubeyPrasar bharatiSuzuki indiaAtit mehtaWest bengalStar indiaMaruti suzukiV brand best 2021D spend

Marketing industry has gained maximum share of revenues from Tier 2 & 3 towns: Experts

Marketing industry has gained maximum share of revenues from Tier 2 & 3 towns: Experts
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Indrajeet mookherjeeSamir sethiMelorra sharat krishnanClovia rajeshwar raoRajeshwar raoSharat krishnanArjun choudharyChief marketing officerManaging partnerChief business officerFounding memberSenior category head marketingBrand marketingProduct krishnarao buddha

CMOs Charcha: Decoding the marketing mantras for the post-pandemic world

CMOs Charcha: Decoding the marketing mantras for the post-pandemic world
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Kapil aroraRajesh krishnamurthyPrabhakar tiwariRuchika guptaSamir sethiAditya gurwaraRajeshwar raoRavi santhanamAlexander robertsonSharat krishnanShalabh atrayManikanta yadavalliShenaz bapoojiNeel gogiaRohan tyagiChandni shah

Pandemic, digital, and new-age apps: The new BFSI ecosystem

A look at how the pandemic has shaped the BFSI sector especially its marketing function and how it is dealing with new-age apps.

Sreekant khandekarSamir sethiAkhil almeidaElizabeth venkataramanRavi santhanamShefali khalsaAshish mishraKotak mahindra bankAegon lifeAcko generalKotak mahindraSbi general insuranceCmo weekசமீர் சேதிஎலிசபெத் வெங்கடராமன்ரவி சாந்தனம்

Television Adroom - Insights into Advertising on Television

About Webinar Indiantelevision.com initiative is to understand the marketers/advertisers & broadcasters viewpoint on the Power of the Television advertising medium & how brands/advertisers are using this medium to reach out effectively to their target audience. Television measurement body Broadcast Audience Research Council India (BARC India) has revealed TV owning households

Samir sethiPriti murthyMonaz todywallaVanita keswaniVijay kaulAudience research council indiaPower of the televisionBroadcast audience research council indiaMadison media sigmaசமீர் சேதிபிரிட்டி மூர்த்திவனிதா கேசுவனிவிஜய் கோஉல்பார்வையாளர்கள் ஆராய்ச்சி சபை இந்தியாஒளிபரப்பு பார்வையாளர்கள் ஆராய்ச்சி சபை இந்தியாமாடிசன் மீடியா சிக்மா