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Destigmatising depression: Policybazaar's new campaign on mental health is for everyone

Samir Sethi, head of brand marketing, delves into the inspiration and background around the campaign, new focus on influencer marketing, and more.

Policybazaar gets a Kargil War hero to shed light on mental health in a new spot

The film brings out the importance of prioritising mental health and coping with conditions like depression.

Policybazaar redefines strength: Celebrating courage in mental health battles

Mumbai: In recognition of Mental Health Awareness Month, Policybazaar, an insurance platform, launches a brand film. Through the self-narrated story of Kargil war hero, Ati Vishisht Seva Medal Winner, Major General Vikram Dogra, the film brings out the critical importance of prioritizing mental health and coping with conditions like depression. Traditionally, talking openly about mental health has been associated with weakness and is often even looked down upon.

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