To keep up with mobile shoppers, Peace Out Skincare brand invests in SMS marketing May 21, 2021
Peace Out Skincare is betting big on SMS marketing after it recently moved the channel from considering it experimental to part of its core marketing strategy in an effort to keep up with changing shopper habits.
The California-based skincare company launched SMS marketing efforts last summer in line with promoting a new product, messaging shoppers early access deals and other campaign exclusives. Since then, the channel has grown to make up an estimated 30% of Peace Out’s direct sales, per a brand spokesperson.
About 80% of Peace Out Skincare’s customers are shopping via mobile phone and online, said Erin Murray, vice president of brand and consumer marketing, who did not give exact figures. The brand’s SMS strategy is part of the plan to meet those shoppers there. Instead of hard sales, Peace Out Skincare is using the channel to offer early access to pro
How pore strips benefit skin, according to dermatologists TODAY 1 day ago Zoe Malin, Shop TODAY and Nicole Saunders, Shop TODAY
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While perusing the skin care sections of stores like Sephora, Walmart and Ulta Beauty, you’ve probably stumbled upon pore strips marketed as a remedy for pesky blackheads and gaping pores. They’re sold by brands such as Biore, COSRX and Peace Out, and come in shapes that specifically fit the nose, chin and forehead. According to board-certified dermatologist Hadley King, MD, pore strips can temporarily remove the top layers of dead skin cells and blackheads by using an adhesive. However, King noted that pore strips won t prevent the buildup of either over t
Share It treats fine lines, dullness, and loss of elasticity. By Maya Gandara March 04, 2021
Peace Out Skincare s easy-to-use treatments tend to a range of issues, from acne to large pores to wrinkles. Like many, I was instantly hooked on its coveted pore strips, and to this day, its acne serum remains one of my favorite blemish treatments. Now, Peace Out s latest anti-aging release is my new obsession.
The skincare hero I m talking about is a serum-balm Retinol Eye Stick, which I ve been using for a month now. The no-fuss eye treatment claims to minimize fine lines and wrinkles, lift sagging skin, and hydrate tired, dull undereyes. When applied nightly, users should see a significant improvement in elasticity, firmness, and uneven tone.
There’s a new Peace Out Skincare product hitting shelves.
The brand is rolling out its new Blemish Balm, which is an exfoliating cleanser that has been formulated with ingredients that not only fight against acne but also look to not irritate or dry the skin, the company said.
Created to wash away dirt and excess oil without stripping the skin of its natural moisture barrier, the Blemish Balm contains biodegradable cellulose beads, as well as salicylic acid.
“New, effective treatments for acne and blemishes are personal to me because I ve struggled with acne my entire life,” Enrico Frezza, founder and CEO said. “The skincare market was screaming for a more innovative and effective approach to cleansers, that gently exfoliates without stripping or leaving skin with an oily residue. Blemish Balm is the cleanser I’ve always wished for.”
Peace Out Skincare s Next Step in their Acne Revolution is Here
Blemish Balm is the first cleanser released by Gen-Z s favorite acne brand
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SAN FRANCISCO, Feb. 25, 2021 /PRNewswire/ Peace Out Skincare, award-winning creator of cutting edge, first-to-market skincare, is announcing the launch of their first exfoliating cleanser, Peace Out Blemish Balm. Blemish Balm follows in the footsteps of the brand s cult favorite Acne Serum, a seven complex serum formulated with acne fighting ingredients that won t irritate or dry out your skin. The cleansing balm is the first in a series of new products Peace Out will launch in 2021 to round out your acne treatment regimen.