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To keep up with mobile shoppers, Peace Out Skincare brand invests in SMS marketing May 21, 2021 Peace Out Skincare is betting big on SMS marketing after it recently moved the channel from considering it experimental to part of its core marketing strategy in an effort to keep up with changing shopper habits.  The California-based skincare company launched SMS marketing efforts last summer in line with promoting a new product, messaging shoppers early access deals and other campaign exclusives. Since then, the channel has grown to make up an estimated 30% of Peace Out’s direct sales, per a brand spokesperson. About 80% of Peace Out Skincare’s customers are shopping via mobile phone and online, said Erin Murray, vice president of brand and consumer marketing, who did not give exact figures. The brand’s SMS strategy is part of the plan to meet those shoppers there. Instead of hard sales, Peace Out Skincare is using the channel to offer early access to pro

Duane brownErin murrayJamie suttonLaundry servicePeace out skincareTake some riskJason marksட்வேந் பழுப்புஏரின் முர்ரேஜேமி சுட்டன்சலவை சேவைசமாதானம் ஔட் சரும பராமரிப்புஎடுத்துக்கொள்ளுங்கள் சில ஆபத்துஜேசன் மதிப்பெண்கள்