As with any other entertainment streaming genre, the engine driving FAST is the monetization of content, and as with large-scale live events in particular, FAST thrives on pairing brands with properties and serving those brands effectively. In this clip from Streaming Media Connect 2023, Revry co-founder Damian Pelliccione and Chris Pfaff of Chris Pfaff Tech Media discuss how Revry works with brands and the sort of brand identification with key Revry programming that enables the industry s leading LGBTQ+ programming destination to thrive and grow.
What s it like being CPO at a streaming network that s carving out a unique position in the global media and entertainment universe and managing an expanding array of ad-supported channels and a high-visibility roster of brand partners? To find out what that role entails, what drives the tech stack that keeps such a network humming, and how Revry develops, sources, licenses, and curates its diverse content offerings, I spoke with LaShawn McGhee, Revry s CPO and one of the company s four co-founders.
Personalized data is critical to video content monetization, whether in a subscription-based environment or an ad-driven FAST channel. Coming at the topic from both angles, Starz Rob Collins and Revry s LaShawn McGhee discuss their organizations strategies for leveraging personalized data in this clip from their panel at Streaming Media Connect 2023.
How are studios leveraging scene-by-scene content analysis to improve ad specificity and targeting, and how effective are current implementations? WarnerMedia former VP Byron Saltysiak, Play Anywhere s Pete Scott, Qonset s Jesse Redniss, and MagellanTV s James Lauzun discuss in this clip from Streaming Media East 2023.
The new Independent Streaming Alliance (ISA) calls itself “a procompetitive independent industry forum to proactively engage and work collaboratively with con