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The CMO Survey: Marketing Budgets Return to Near Pre-Covid Levels

The CMO Survey: Marketing Budgets Return to Near Pre-Covid Levels
duke.edu - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from duke.edu Daily Mail and Mail on Sunday newspapers.

United statesT austin finchChristine moormanAmerican marketing associationDuke university fuqua school of businessDuke universityFuqua schoolBusiness administration

Politics Is Seeping Into Our Daily Life and Ruining Everything

Americans are choosing jobs, brands, and friends for partisan reasons, say researchers.

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Business & Economics | Duke Today

Business & Economics | Duke Today
duke.edu - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from duke.edu Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesChristine moormanJohn reedKen frazierMary frances luceResearch innovationRead on pratt school of engineeringRead on nicholas institute for energyDuke kunshan universityRead on fuqua school of businessBrodhead centerRoberta ingram professor of business administrationNew york timesRead on nicholas school of the environmentVp named to oversee social sciences

Inflation Drives Companies to Spend Less on Marketing, Offer More Value

As U.S. companies face escalating inflation, ongoing supply-chain challenges, job market uncertainty and the threat of recession, marketing executives report dwindling confidence in the U.S. economy,

United statesChristine moormanAmerican marketing associationDuke university fuqua school of businessDuke universityFuqua schoolAmerican marketing

What percentage of your budget should go toward SEO?

Spending on SEO now is an investment in your business's future revenue. Learn the key factors to consider when deciding your SEO budget.

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