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Final Phase for local media: Gordon Borrell affirms content as the lifeline

Final Phase for local media: Gordon Borrell affirms content as the lifeline
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United statesKing kongGordon borrellCronkite schoolWalter cronkite school of journalismMass communication at arizona state universityBorrell associatesCronkite school for journalismArizona state universityBorrell associateWalter cronkite schoolMass communicationArizona stateLocal online advertising conference

Borrell tempers 2024 local advertising outlook, expecting 3 2% growth

Borrell tempers 2024 local advertising outlook, expecting 3 2% growth
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Corey elliottUs bureau of labor statisticsBorrell associatesCompound annual growth rateLabor statisticsExecutive vice presidentLocal market intelligenceLittle rockGeneral paid searchTargeted online display

Radio s Share Of Audio Ad Dollars Shrinking As Total Spend Grows

Radio s Share Of Audio Ad Dollars Shrinking As Total Spend Grows
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Borrell associatesAxel springerCompound annual growth rate

Personalized Advertising: Balancing AI Innovation with Regulatory Challenges

Personalized Advertising: Balancing AI Innovation with Regulatory Challenges
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Braiin wilsonGeorgios depastasNational association of broadcastersBorrell associatesCustomer servicePew research centerGoogle chromeNational associationVice presidentMedia acquisitionsGeneral data protection regulation

Borrell Reports Radio s Largest Digital Revenue Leaders

Borrell Reports Radio s Largest Digital Revenue Leaders
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Cumulus mediaBorrell digital leaders associatesBeasley media groupBorrell associatesSalem media groupSaga communicationsBenchmarking reportMedia groupUrban oneDigital leaders