âI didnât want a Michelin star chef to endorse Rasnaâ: Piruz Khambatta
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Rasna gives top celebs a miss; banks on the charms of regional influencers as it advertises Rasna as cake/cookie flavouring ingredient.
Traditionally consumed as a summer beverage, Rasnaâs instant fruit-based concentrates can now also be used as flavouring agents in cakes, cookies, jellies and other home-made recipes.
Itâs, in fact, the core message of the leading beverage brandâs ongoing influencer marketing campaign #LoveURasnaRecipes. Rasna is educating consumers about how its flagship product can be used in ways other than the usual fruit beverage.
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By Allie Gold
Feb 24, 2021
We have seen some insane cakes in our life time. TikTok is flooded with cakes that look like they re a sandwich, or a cell-phone. However this photo definitely takes the cake!
The Bake King has gone viral for posting a photo of a man lying in a hospital bed, except it s not just a man lying in a hospital bed. it s actually a cake! This edible treat is for real, although most people looking at the photos are extremely grossed out by the idea of eating it. One user on Facebook writes: This grosses me out on so many levelsI could never eat that.. I feel sick just looking at it.. But yes brilliant work making it look so real.amazing. Everyone in the comments section agrees that the cake is unbelievable, but seems a little too real to eat.