favorites. a nice balance between fluffily fluffily. when the planners left and the media was gone, kathleen took a moment to reflect. i didn t have a whole lot of hope in what was going to happen. i was going through i think at my fourth chemo. i was really sick. i wasn t sure how it was going to play out. it restored my faith in people and letting people help you and we re going to be okay. kathleen has now finished her chemotherapy and feeling much stronger. chris has been keeping close track of her financing and he said that things may be turning around. kathleen reduced her staff to one other person and doing all the baking herself. and she s taken lisa s suggestion and added full-sized cakes and the response has been fantastic. c.a.tkathleen got a bump in sales from the news. and we ll continue to follow her and wish her the best of luck. spring is around the corner
awesome! you ll get a great opportunity to get to event planners and a bunch of press are coming. we heard this morning that 9 news the nbc channel for denver is going to be there. it is great exposure. meeting with the event planners. i m touched. thank you. i guess i need to make some cupcakes. yes. while her staff got started baking cupcakes web marketing expert came by. hi. mark noticed there is no way to place orders directly on kathleen s website and if she wants to get the big orders she needs a smooth online ordering process. we want to make it easy for them to make that connection of i m interested now what do i do next to get this actually done. if that is not absolutely seamless and fluid, you lose people. they go elsewhere.
plan to think about it is time to get ready for the big fat cupcake s tasting party. and the event planners arrived! hi i m kathleen. i m heather. nice to meet you. nice to meet you. kimble of the kitchen introduced kathleen. i would like to introduce you to kathleen. she owns big fat cupcakes. kathleen offered the samples. these were baked this morning and i ll cut them up. but, you know, i eat cupcakes out of my hand. i say just go for it! the event planner sampled the samplers. it does taste like oreo. oh, my gosh. it is good. and local media covered the event. big fat cupcake has struggled to stay open. now it is getting a make over through a show on msnbc. our sister network on cable. throughout the afternoon kathleen made valuable contacts. that would be another great venue we can put something together. that would be wonderful. red velvet and oreos are my
business. i m here in denver at the your business make over team to answer a call for help from a viewer. her neighborhood bakery has been making cupcakes for more than seven years. now she says they need our help. let s give this business a make over! you must be kathleen. hi! you must be j.j. i am. so nice to meet you. kathleen is the owner of big fat cupcakes in the cherry creek section of denver. this is where it happens. yes. we do all of our baking here. she and her team makes some of the most beautiful and delicious cupcakes i ve ever tasted! mm! right here in the back of their store, she says she opened the business because of a personal crisis. i actually started because i was diagnosed with breast cancer in 2008 and i needed a job.
the interesting thing, though is your average you re returning about 6800 cupcakes. the difference between how many cupcakes you have to sell to stay open and how many you re selling on a good month is actually relatively small. chris and kathleen agreed. foot traffic wasn t going to make up the deficit. good morning kathleen. and that s founders of the kitchen stepped in to help. they brought a plan to sell in burlg. bulk. you focus on the in store business just some ideas of maybe creating more of a wholesale business. i realize after going through this this might be i m putting all my eggs in one basket. it s not going get me where i need to be. yeah. we re going host a tasting at the kitchen denver today.