Steve from 30 Rockefeller Center in the heart of new york city, its the tonight show starring jimmy fallon. Tonight, join jimmy and his guests kaley cuoco Megan Rapinoe comedian josh johnson. And the legendary roots crew and now heres your host, jimmy fallon [ cheers and applause jimmy awesome. Oh, my goodness. Thank you very much. That feels good. Even though its its ten people a standing ovation is a standing ovation [ cheers and applause thats a loud ten people i love you guys. Thank you very much. Thanks for tuning in welcome to the tonight show. Lets get to the news and jokes. Well, guys, of course the big story from the weekend is that joe biden has been elected the 46th president of the United States [ cheers and applause yeah for 75 million americans, the announcement was like the greatest unboxing video of all time [ light laughter ] its biden its biden its biden its biden ill always remember where i was when i heard the news. I was sitting in front of the tv, like i had been
Tv, Purdue University professor Kathryn Brownell teaching a class about political advertising, in the 19 fifties. Highlighting the eisenhower president ial campaigns, she compared radio and early tv ads, and discusses what make them successful. Nothing perhaps captures the popular memory of the 19 fifties, like the slogan i like ike. This idea, this been that so many people wore around the campaign of 1952, and 1956 conveys a notion of nostalgia and simplicity. It really emphasizes this idea of the 19 fifties as this era of prosperity, where america was a world leader, and the American People were happy in suburban homes, with their nuclear families. I like ike. Its so simple. And it conveys that happiness. This idea, however, is a myth. And, its a political construction. The 19 fifties, in fact, were a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal, that imposed gender hierarchies and mandated heterosexuality in
Advertising in the 1950s, highlighting Dwight Eisenhowers political campaign. She examines what components made them successful. Her class is about an hour and 10 minutes. Nothing perhaps captures the popular memory of the 1950s like the slogan, i like ike. This idea, this pin that so many people wore around the campaign of 1952 and 1956, conveys a notion of nostalgia and simplicity. It really emphasizes this idea of the 1950s as this era of prosperity. And the American People were happy in suburban homes with their nuclear families. I like ike. Its so simple and it conveys that happiness. This idea, however, is a myth. And it is a political construction. The 1950s, in fact, it was a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal that imposed gender hierarchies and mandated heterosexuality in the law. It was a time in which anti communism targeted the liberal reform impulses of the new deal and often anticommunis
Prosperity. And the American People were happy in suburban homes with their nuclear families. I like ike. Its so simple and it conveys that happiness. This idea, however, is a myth. And it is a political construction. The 1950s, in fact, it was a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal that imposed gender hierarchies and mandated heterosexuality in the law. It was a time in which anti communism targeted the liberal reform impulses of the new deal and often anticommunists took away civil liberties. These are all areas of political pressure in terms of enforcing certain ideals and resisting against those that we will look at next week. I like ike, as a political construct, shifted attention away from those divisions and it created a sense of consensus. In many ways, again, this is a political construction. At the root of it was an innovative and transformative Marketing Campaign that transformed a military h
Of the 1950s as an era of prosperity where america was a world leader and the American People were happy in suburban homes with their nuclear families. I like ike. Its so simple and it conveys that happiness. This idea, however, is a myth, and its a political construction. The 1950s, in fact was a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal that imposed gender hierarchies and mandated heterosexuality in the law. It was a time in which anticommunism targeted the liberal reform impulses of the new deal and frequently, anticommunist took away Civil Liberties and these are all different areas of political pressures in terms of enforcing certain ideals and resisting against those that we will look at next week, but i like ike i like ike as a political construct shifted attention away from those divisions and it created a sense of consensus. In many ways this is a political construction and at the root of it was a v