what if we make it a viral video, action spot. i didn t expect it would be so popular. in my mind if it s like 500,000 people it s great. in fact the secret advertisement got nearly 4 million views in the first week it was posted. for him, viral videos were a natural marketing choice. i really like them because it s a very organic. it s the future because you don t have to pay for that. you don t have to pay to distribute. as for people wondering whether it was real or fake he says that s exactly what he wanted. they think, oh no maybe it s made up. it s real. the success of the viral video caught the director by surprise, and he s keen to try it again. after all, wanted greased more than $340 million worldwide. maybe there is a better way how to do this and next time we will use new techniques, but it was entertaining.
they were unaware that our student driver was actually a plant. and as he was taking his driving course, he would continue to answer fake phone calls throughout. and we had cameras hidden in the air freshener. we had another camera hidden in the glove box and so forth. and so while he d take his phone calls, the driving instructors would get more and more infuriated. would you type in her number. no, phone over. i deleted her number. keep your [ muted ] hands on the driving wheel. for parrot, it was a home run because it allowed them to get the message out to a ton of people for not a lot of money. our sales were up three times in california over where we were before we started. the online hits kept coming and buzz on the video grew. i think it was a million clicks in the first week. we re probably going to have to go back. no, i m driving. just pull over here. pizza. can we have pizza. you want to get pizza now? i think we re just going to chill. it was jus
try to integrate their brands with them or increasingly have them create content on their behalf. they realized this would be a wonderful way to get exposure without having to pay for exposure. the second video was so popular, matt did a third one. this time he called in reinforcements. my favorite clip in that second video was in rwanda where i danced with a bunch of kids in a village, and i thought, boy, that s so much more interesting i should have been doing that all along. so i went back to stride and i told them this idea for another video where i d take all the e-mails from people all over the world who said, why didn t you come dance in my country. and i would go there and invite them to come dance with me. and we got thousands of people to come out and dance with me for this third video. there is movie star fame. rock star fame. even reality show fame. but this was different. we came up with this term e-lebrity, somebody who came
can find them is the internet. and what they like and we like it s a viral video. the video plays off a scene in the movie where a young office worker smashes a colleague over the head with his keyboard. if we will extend it what if we make it as a viral video, action spot? i didn t expect it would be so popular. in my mind if it s like 500,000 people, it s great. in fact the secret advertisement got nearly 4 million views in the first week it was posted. for that man, viral videos were a natural marketing choice. i like viral videos because it s organic, and you don t have to pay to distribute. as for people wondering whether it was real or fake he said that s exactly what he wanted. they think, oh, no maybe it s made up. no it s real. the success of the viral
i was totally suckered in retrospect i need to see things. you need to unplug a monitor. that just doesn t come popping out. the office raid video was the brainchild of director timur bekmambetov looking for a new way to promote his movie wanted. we know that the audience, our audience, our target audience is teenagers. we understood that the place where we can find them is the internet. what they like and we like, it s a viral video. the video plays off a scene in the movie where a young office worker smashes a colleague over the head with his keyboard. what if we extend it. what if we make it as a viral video of action spot. i didn t expect that it would be so popular. in my mind, it s like 500,000 people, it s great. in fact, the secret advertisement got nearly 4 million views in the first week it was posted.