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Health/Hospitals


Health/Hospitals
Barbershop and salon marketing plays a crucial role in building trust in clinical trials for treatments.
March 12, 2020
Today, every company is dealing with the effects of the COVID-19 outbreak in some way or another. Companies need to be thinking about their brand communication with stakeholders and how [.]
February 14, 2020
A lot of the work we do in healthcare marketing and communications is predictable. Brand-building, patient acquisition, and organizational support. But when a new health threat emerges, brand communicators have [.]
January 17, 2020
As healthcare marketers, you live in multiple worlds. Of course you are a professional. But every time you go to the doctor, you re a healthcare consumer. And while your employer [.] ....

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Fuzzy Worries Disappear in Children's Wisconsin Primary Care and Urgent Care Spots


Creative 94 Add to collection
Colourful and lighthearted multimedia campaign was created by Milwaukee-based agency Hanson Dodge
With allergy season approaching and parents focused more than ever on the health and well-being of their children, Children s Wisconsin is launching a new, multimedia advertising campaign supporting its Primary Care and Urgent Care capabilities. The new ad campaign seeks to relieve much of the anxiety parents and children experience when they visit a doctor - even for a routine check-up.  The tagline is We make worries disappear . 
The advertising includes a series of digital videos, radio spots, digital banner ads and direct marketing materials that use colourful lighthearted characters to personify the worries of kids and parents. They show actual doctors and staff members of Children’s Wisconsin Primary and Urgent Care taking them away, which means less worries for everyone.   ....

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State Tourism Secretary Leaves, Joins Local Foundation


Meaney, a Milwaukee resident, joined the Dohmen Company Foundation as chief marketing and communications officer after announcing she would leave her state post.
The charitable foundation, as of 2019, is the sole owner of the for-profit The Dohmen Company. The formerly family-owned company was transitioned to become the country’s first philanthropic enterprise under the Philanthropic Enterprise Act of 2018 after selling off its life science services division. The structure assures all profits go towards charity.
In December the foundation announced it was purchasing the former Fein Brothers building at 2007 N. Martin Luther King Jr. Dr. as a new headquarters. The King Drive building will also be home to Dohmen’s new Food for Health program. The program, currently in beta with Common Ground Healthcare Cooperative, aims to use medically-tailored meals to reverse chronic disease. ....

United States , Kathy Koshgarian , Cynthia Laconte , Sara Meaney , Tony Evers , Anne Sayers , Dohmen Company , Food For Health , Department Of Tourism , Dohmen Company Foundation , Wisconsin Department Of Tourism Sara Meaney , Common Ground Healthcare , Milwaukee Film , Tourism Secretary Designee Sara Meaney , Philanthropic Enterprise Act , Luther King , King Drive , Common Ground Healthcare Cooperative , Governor Elect Tony , Hanson Dodge , ஒன்றுபட்டது மாநிலங்களில் , சாரா சராசரி , டோனி எவர்ஸ் , அன்னே சொல்பவர்கள் , டோஹ்மேன் நிறுவனம் , உணவு க்கு ஆரோக்கியம் ,