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BMF promotes group creative director Pia Chaudhuri to executive creative director role

July 13 2021, 9:17 am | BY Ricki Green | 15 Comments After a stellar 18 months at BMF, group creative director Pia Chaudhuri has been promoted to the role of executive creative director.   Chaudhuri has an extensive portfolio of award-winning work, having worked in the industry for over 17 years in specialist creative, experiential, digital, PR and social agencies. During her time at BMF as group creative director, she has been behind some of the agency’s best work, as well as been responsible for securing a number of recent new business wins. Earlier this year, her creative leadership secured the pitch to retain the Department of Social Services for the Government’s long-term behaviour change campaign to tackle domestic violence. Chaudhuri creatively led Phase III of “Stop It At The Start”, and the COVID-19 response campaign that reminded Australians in lockdown: “Help Is Here”.

BIG W and Facebook Messenger launch The Big-Headed Bilby! experience via M&C Saatchi, Sydney

BIG W and Facebook Messenger launch The Big-Headed Bilby! experience via M&C Saatchi, Sydney
campaignbrief.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignbrief.com Daily Mail and Mail on Sunday newspapers.

Big W looks to ease school holiday boredom via Facebook Messenger

Big W looks to ease school holiday boredom via Facebook Messenger
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Creative leaders talk trends at CB s The State of Creativity: Australia panel at Creative Week 2021

June 17 2021, 9:20 am | BY Ricki Green | No Comments Four of the region’s top creative leaders met last week for an in-depth conversation about “The State of Creativity: Australia” panel hosted by Campaign Brief, as part of The One Club for Creativity’s Creative Week 2021.   The panel was moderated by Steve Jackson, founding partner at Milk & Honey United, Sydney, and included Pia Chaudhuri, group creative director, BMF Australia, Ben Welsh, CCO, DDB Australia, and Avish Gordhan, joint ECD, M&C Saatchi. The session was a lively discussion of current creative trends in Australia, the country’s best work of the past year and other topics of interest to the agency and creative world.

BWS sends King Arthur out on quest for drinks in latest campaign

BWS sends King Arthur out on quest for drinks in latest campaign
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

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