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Rupifi partners with Retailio to enable credit for pharma retailers biospectrumindia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from biospectrumindia.com Daily Mail and Mail on Sunday newspapers.
Rupifi partners with Retailio to enable credit for pharma retailers biospectrumindia.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from biospectrumindia.com Daily Mail and Mail on Sunday newspapers.
Neeman's footwear raises 20 Crores in a Series-A round, led by Sixth Sense Ventures adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Nutrition brands aimed at kids are gaining traction Premium Children-focused nutrition brands also seem to be doing well as new-age mothers increasingly obsess about their health 3 min read Read Full Story When Rohit Anand founded Adthera Consumer Brands and launched nutrition supplements in the form of Gummy Bears in November 2020, he was sharply focused on children as his target consumer. Brand Zingavita was born after he saw how Gummy Bears fruit-flavoured gum candies with goodness of multivitamins and minerals did so well in Europe and the US and were lapped up by children back home when he got them from his foreign travels. But he soon realized that nutrition candies alone could not make his business viable. Last month, he added healthy breakfast for kids millet and oats muesli and a chocolate-orange peel muesli. ....
Kids nutrition gets a boost with growing focus on health February 19, 2021 Parents were not only seeking more nutritious options for their kids but also for themselves - Getty Images/iStockphoto Parents were not only seeking more nutritious options for their kids but also for themselves - Getty Images/iStockphoto× Start-ups Slurrp Farm, Adthera Consumer scaling up production and R&D investment to tap this segment Start-ups focussing on nutritious offerings in the kids space are witnessing rapid growth in pandemic times with Indian consumers’ heightened focus on health and immunity-boosting offerings. Players such as Slurrp Farm and Adthera Consumer Brands have also raised funds in the past few months to increase investment in R&D and scale up their distribution as well as production capacities to tap into this fast-growing segment. Bigger packaged food firms are also eyeing a share of this fast-growing segment. ....