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Car retail must focus on social media as 'mouthpiece' for vulnerable customers

Social media has become a key mouthpiece for vulnerable customers and car retailers must be ready to identify their needs and respond with empathy, according to The Motor Ombudsman. ....

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Alphera launches online F&I excellence training programme


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Alphera Financial Services has launched a new online finance and insurance (F&I) training programme, ‘Funding Essential Skills .
The new digital course aimed at motor finance sales executives, is designed to help delegates understand finance products and deliver them to customers in a compliant way.
The course can be accessed via the Alphera website and covers three main e-learning modules: ‘Knowing the FCA and your responsibilities’, ‘Funding products for your Customers’ and ‘Qualifying and presenting funding’.
Nick Hunt, head of partner training at Alphera Financial Services, said: “We’ve all become more comfortable with digital platforms over the last 12 months, and there’s no reason why training platforms can’t also reflect changes in behaviour brought on by the pandemic. ....

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Preston Rogers replaces Spencer Halil as director of Alphera


Preston Rogers replaces Spencer Halil as director of Alphera
Written by Miles Rogerson
In its latest announcement, Alphera Financial Services revealed that Preston Rogers (pictured above) is set to join as the company’s director, replacing Spencer Halil who will join Alphabet as chief commercial officer.
With some 15 years of experience working for BMW Financial Services across the globe, Rogers began his career as a business strategy manager in 2006 with the company in South Africa. He continued in the region for another eight years, occupying a variety of senior positions such as general manager of sales and marketing, pricing manager and general manager of BMW brands financing. ....

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