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âCustomer feedback helps us brief the R&D lab to create new productsâ: Apratim Majumder, MyGlamm Share Via: A conversation with the cosmetic brandâs marketing head on expansion plans, marketing strategy and its first TVC. MyGlamm has set its sights on expansion. The direct-to-consumer beauty company was founded in 2015 by Darpan Sanghvi. In July 2020, MyGlamm acquired digital content platform POPxo and Priyanka Gill came on board as a co-founder. The MyGlamm-POPxo-Plixxo community has nearly 88 million annual female users, 1.5 billion annual video views and 1.5 lakh influencers. In June 2021, Apratim Majumder of Hindustan Unilever (HUL) joined the company as chief marketing officer. At HUL, he worked as category head â Naturals. Majumder has over 15 years of experience in the FMCG sector. ....
Taproot Dentsu creates new ad for Skype India Share Via: The ad is for Skype India and it was shared on Linkedin by Titus Upputuru, creative head of Taproot Dentsu Gurgaon. The ad unfurls via a video call and at first, the product being advertised is unclear. A man sits alone in his office at night while his daughters giggle and play at home. As the ad progresses, the children are running around the house, playing and the father joins playtime through a video call. The ad is for Skype India and it was shared on Linkedin by Titus Upputuru, creative head of Taproot Dentsu Gurgaon. As we cautiously return to our offices, let s continue to #maketime , wrote Upputuru in the caption of his Linkedin post. While working from home, parents might have had the opportunity to spend time with their children and that might change with offices reopening, and the ad seems to be a way of acknowledging that. ....
Shell Advance capture the drive and passion of Shell Ustaads adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Taproot Dentsu creates film to promote camera quality of Oppo’s F19 Pro phone bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.
The film is conceptualised and crafted by Taproot Dentsu India. 17 Mar, 2021 - 01:33 PM IST | By indiantelevision.com Team MUMBAI: Smartphone maker Oppo India has unveiled a brand new television campaign for its F19 Pro + 5G mobile phone. The film, conceptualised and crafted by Taproot Dentsu India, showcases the new AI Highlight Portrait Video feature. It demonstrates how Oppo F19 Pro series seamlessly fits into the lifestyle and brings game-changing features to the fingertips of the world’s most creative generation. The new F19 Pro Series aims to capitalise on the rising trend of creating video content amongst Gen Zs. Oppo recognises that the creators use their content as a platform for social expression and flaunting their individuality and uniqueness. With AI Highlight Portrait Video Quad Camera, OPPO F19 Pro series addresses one of the biggest pain points consumers have – shooting quality videos in the dark. The device empowers cont ....