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BigCommerce Launches B2B Edition to Help B2B Enterprise Merchants Enhance Sales Operations

BigCommerce Launches B2B Edition to Help B2B Enterprise Merchants Enhance Sales Operations
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BigCommerce to Present at Upcoming Investor Conferences

BigCommerce to Present at Upcoming Investor Conferences
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Ellucian Announces Steve Harris as Chief Revenue Officer

Ellucian Announces Steve Harris as Chief Revenue Officer
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RESTON, Va., May 13, 2021 /PRNewswire/
Ellucian, a leading higher education technology solutions provider, today announced Steve Harris as Chief Revenue Officer. Harris will join Ellucian on May 21 to lead all aspects of Ellucian s revenue generation and report directly to president and CEO Laura Ipsen.
With more than two decades of leadership at Dell in public sector and education in the U.S. and global markets, Steve brings a strong background in digital transformation from edge to the core and cloud ideally suited for Ellucian s rapid growth and the goals of our customers, said Laura Ipsen, President and CEO, Ellucian. Steve s personal passion for higher education, expertise in cultivating deep customer and partner relationships, and a reputation for creating high-performing, diverse sales cultures made him the ideal leader for Ellucian. ....

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BigCommerce and WineDirect Celebrate New Partnership to Support ...

Upcoming integration will give 2,000+ wine brands access to flexible, modern ecommerce platform
May 05, 2021
AUSTIN, Texas and American Canyon, Calif. – May 5, 2021 – BigCommerce (Nasdaq: BIGC), a leading Open SaaS ecommerce platform for fast-growing and established brands, has entered into a groundbreaking partnership with WineDirect, the leader in direct-to-consumer (DTC) services for wineries around the world. Through this partnership, the 2,000+ wine brands in the WineDirect ecosystem will be able to build a world-class online presence powered by BigCommerce, creating the ability to extend their market reach, engage with and sell effectively to consumers online.
“Together, BigCommerce and WineDirect provide the modern platform wineries need to take their ecommerce capabilities to the next level,” said Russell Klein, chief commercial officer for BigCommerce. “As consumer buying behavior continues to evolve, particularly in the aftermath of CO ....

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Yeti Cycles Adopts Headless Commerce to Merge CX With Powerful E-Commerce Engine

Headquartered in Golden, Colorado, Yeti Cycles was founded in 1985 before mountain biking was even considered an industry. The brand quickly found its niche in producing world-class racing bikes. Over the years, Yeti Cycles grew one of the most widely recognized race teams in mountain bike history and won numerous world and national championships. The company has also led the charge in industry advancements, continually creating bikes that define and push the boundaries of the sport.
When the COVID-19 pandemic hit last year, there was a renewed demand for outdoor fitness products, and the cycling industry at large experienced an overwhelming demand from consumers. While Yeti Cycles was already considered a premium bike brand with a beautifully designed site that served its brand needs well, there were challenges in managing the site and connecting back-end systems, which significantly limited the marketing team s ability to effectively manage the site without the support of a ....

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