Data shows Buy-One-Get-One program delivers 2X return in 1 month, 4X in 3 months, up to 8X over time in revenue going exclusively to local businesses, with lasting increases in sales for main streets and downtowns
MENLO PARK, Calif. /California Newswire/ As communities strive to help their local businesses weather the pandemic storm, Yiftee has grown to more than 270 Community eGift Cards across the United States and executed 74 “Buy-One-Get-One” programs. These programs enlist entire communities in purchasing eGift Cards that can only be spent at local businesses, where the card buyers also receive free bonus gifts for their own use.
Yiftee and Whatcom County, WA teamed up to measure the revenue impact of their program for small businesses in Whatcom County. Between money spent on community card purchases, bonus cards funded by the CARES Act, and overspend on the gift cards and bonus cards, the analysis found that the bonus program investment was returned by 2X in its first
Data shows Buy-One-Get-One program delivers 2X return in 1 month, 4X in 3 months, up to 8X over time in revenue going exclusively to local businesses, with lasting increases in sales for main streets and downtowns
(MENLO PARK, Calif.) NEWS: As communities strive to help their local businesses weather the pandemic storm, Yiftee has grown to more than 270 Community eGift Cards across the United States and executed 74 “Buy-One-Get-One” programs. These programs enlist entire communities in purchasing eGift Cards that can only be spent at local businesses, where the card buyers also receive free bonus gifts for their own use.
Yiftee and Whatcom County, WA teamed up to measure the revenue impact of their program for small businesses in Whatcom County. Between money spent on community card purchases, bonus cards funded by the CARES Act, and overspend on the gift cards and bonus cards, the analysis found that the bonus program investment was returned by 2X in its first month, 4X aft
Image: Dani Molyneux CGI images have given a glimpse of how the new community bookshop coming to St Helens may look. The Star reported in December as a crowdfunding campaign to bring the store to St Helens town centre reached its target of £40,000 thanks to donations from the community, which enabled the project to access additional funds. The former Furniture Boutique on Bridge Street, part of Church Square Shopping Centre, will be transformed into the bookshop. While the latest coronavirus lockdown has meant the initial aim of opening to coincide with World Book Day in early March will not be met, it is hoped the shop can be open to the public later in the spring.
Cross-party task group satisfied with St Helens Council budget process A CROSS-PARTY group of councillors have come away satisfied that St Helens Borough Council’s budget setting process for the upcoming year has been “robust and thorough”. The local authority is facing a budget gap of £20.4 million for 2021-2022, with council leader David Baines warning earlier this month that it is “inevitable that frontline, much-loved and much-used services are going to be affected”. A public consultation over proposals to cut £21.9 million from the council’s 2021-22 budget in order to balance the books is currently under way. A maximum council tax precept rise of 4.99 per cent – which includes a 3 per cent adult social care levy – is also expected to be approved next month.