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Top News In ஜெயன் மேத்தா Today - Breaking & Trending Today

Has digital over-reliance worked for brands?

Digital has grown to become the second-largest advertising medium after TV. Is there a flipside for brands spending too much on digital? BestMediaInfo.com finds out ....

Shashank Srivastava , Jayen Mehta , Bestmediainfo Bureau , Executive Director , Maruti Suzuki India , Tata Asset Management , General Manager , Digital Overreliance Worked For Brands , ஷாஷாங்க் சிரிவாஸ்தவ , ஜெயன் மேத்தா , நிர்வாகி இயக்குனர் , மாருதி ஸஸூகீ இந்தியா , டாடா சொத்து மேலாண்மை , ஜநரல் மேலாளர் ,

Eyes on Rs 1 lakh crore turnover, Amul will continue to spend 1% on marketing

Eyes on Rs 1 lakh crore turnover, Amul will continue to spend 1% on marketing
bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.

Jayen Mehta , Bestmediainfo Bureau , Senior General Manager , Amul Classics , ஜெயன் மேத்தா , மூத்தவர் ஜநரல் மேலாளர் , அமுல் கிளாசிக் ,

As consumers pivot from loose to packaged milk products, Amul eyes new market worth Rs 20k crore

As consumers pivot from loose to packaged milk products, Amul eyes new market worth Rs 20k crore
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While Amul has been in the news for new launches, the brand has latched on to a COVID era trend of consumers choosing packaged milk, ghee, paneer, dahi, etc. over loose alternatives.
Dairy major Amul has been in the news primarily because of the dozens of new launches over the last several months. Most notable among them is probably the brandâs âimmunity and hygieneâ range, which includes packaged Panchamrit
, haldi ice cream, tulsi doodh, camel milk powder, and even immunity boosting chocolate. ....

Jammu And Kashmir , Madhya Pradesh , West Bengal , Uttar Pradesh , Jayen Mehta , While Amul , ஜம்மு மற்றும் காஷ்மீர் , மத்யா பிரதேஷ் , மேற்கு பெங்கல் , உத்தர் பிரதேஷ் , ஜெயன் மேத்தா , போது அமுல் ,

India's top brands renew hope in print medium, resume advertising

India s top brands renew hope in print medium, resume advertising
As circulation gets back to 70-80% of pre-Covid levels, advertisers have re-started including print as the mainstay of their media mix. A full recovery, however, is still some time away. Advertisers are also seeking an effective measurement mechanism for print
Mumbai, December 21, 2020
After wading through several rough months with poor advertising revenue, things seem to getting back to track for the newspaper industry, albeit rather slowly.
With consumer demand picking up, the reach and credibility offered by newspapers is drawing many brands to advertise in print again.Â
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Rajiv Dubey ....

Shashank Srivastava , Rajiv Dubey , Jayen Mehta , Maruti Suzuki India Limited , Bestmediainfo Bureau , Dabur India , Chacko Mumbai , Executive Director , Parle Products , Krishnaraos Buddha , Senior Category Head , General Manager , ஷாஷாங்க் சிரிவாஸ்தவ , ராஜீவ் டுபேய் , ஜெயன் மேத்தா , மாருதி ஸஸூகீ இந்தியா வரையறுக்கப்பட்டவை , டபூர் இந்தியா , சாக்கோ மும்பை , நிர்வாகி இயக்குனர் , பாரிலே ப்ராடக்ட்ஸ் , மூத்தவர் வகை தலை , ஜநரல் மேலாளர் ,

Get ready for 'CMO Week': Marketing lessons from 2020

Get ready for âCMO Weekâ: marketing lessons from 2020
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What have marketers across categories like e-commerce, edtech, FMCG, auto, etc., learnt in 2020? Weâre asking them at CMO Week, from December 14-17.
2020 has been a rather interesting yearâ¦ a year no marketer, advertiser or brand had prepared for. As we near the end of it, we, at afaqs!, are excited to know what lessons the top names in the marketing fraternity have learnt this year, and the wisdom they have acquired as they enter the new year (2021).
Yesâ¦ all this will happen over a week-long conference â âCMO Weekâ.
We are glad to share that our âAll Weekâ webinar initiative has been very well-received by the media, marketing and advertising fraternity. afaqs! has so far held three series of themed e-conversations at the same time, every day, for an entire week, under this umbrella. These include Television Week, Digipub Week and Languages Week. ....

Chrysler Rahul Pansare , Skoda Tarun Jha , Anand Narang , Anuja Mishra , Audi Gaurav Sinha , Suman Varma , Nikhil Gupta , Sonali Bhattacharya , Cardekho Gaurav Mehta , Sudipto Chowdhury , Amit Doshi , Jayen Mehta , Navin Shenoy , Gitanjali Saxena , Bombay Shaving Company Samriddh Dasgupta , Television Week , Fall Week , Digipub Week , Nickelodeon Sonic , Bata India , Bombay Shaving Company , Samriddh Dasgupta , Sumit Sonal , What Next , Godrej Consumer Products , Signify Innovations ,