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4 Keys to Effective Performance Marketing in 2021


4 Keys to Effective Performance Marketing in 2021
What to do to strengthen brands in the pandemic environment
Marketers are going where the customers are found to create content on newly popular platforms, like Zoom.
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December 23, 2020
Performance marketers don’t have the luxury of not making the sale, so when business buyers and consumers migrated online during the pandemic, they followed. Their pivots will continue to serve them well in 2021. ....

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Cold Lead Gen Outreach on LinkedIn Is Not Advised, But It's Still Happening


Cold Lead Gen Outreach on LinkedIn Is Not Advised, But It’s Still Happening
B-to-b salespeople sending messages are playing a numbers game
LinkedIn accounts get “frozen,” or temporarily restricted from sending connection invitations often enough that the social network has a help page about why it happens.
December 21, 2020
Performance marketers seeking new leads know there are many ways to connect with potential customers. Prospect lists from specialists and inbound leads from content marketing are just a couple of ways to acquire new leads. 
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The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. ....

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Equity Metals Closes $2.3 Million Oversubscribed Private Placement; Winter Exploration Program Continues


Equity Metals Closes $2.3 Million Oversubscribed Private Placement; Winter Exploration Program Continues
Equity Metals Corporation  has closed its non-brokered Flow-through private placement by issuing 13,144,567 units at a price of $0.18 per unit for gross proceeds of $2,366,022.06. Each Unit consisted of one flow-through common share and 12 non-flow through share purchase warrant with each full warrant exercisable for one common share at a price of $0.25 per common share, expiring on December 14, 2023. Securities …
 Equity Metals Corporation (TSXV: EQTY) (OTCQB: EQMEF) (the “Company” or “Equity Metals“) has closed its non-brokered Flow-through private placement by issuing 13,144,567 units at a price of $0.18 per unit for gross proceeds of $2,366,022.06. Each Unit consisted of one flow-through common share and 12 non-flow through share purchase warrant with each full warrant exercisable for one common share at a price of $0.25 per common share, expiring on De ....

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