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Media buyers on Nine's Galaxy and its attention to attention

Media buyers on Nine's Galaxy and its attention to attention
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Craig Cooper , Bruce Gordon , Nik Doble , Jack Byrne , Nick Durrant , Steve Allen , Claire Butterworth , Chris Walton , Michelle Lee , Nunn Media , Nine Galaxy , Cost Per Thousand , Havas Media Australia , Pearman Media , Professor Byron Sharp , கிரேக் கூப்பர் , காயங்கள் கோர்டந் , நிக் டொப்லே , பலா பெயரனே , நிக் ட்யுரெஂட் , ஸ்டீவ் ஆலன் , கிளாரி பட்டர்வொர்த் , கிறிஸ் வால்டன் , மைக்கேல் லீ , கன்னியாஸ்திரி மீடியா , செலவு ஒன்றுக்கு ஆயிரம் ,

Media buyers dissect Nine's upcoming content slate

Media buyers dissect Nine's upcoming content slate
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Nik Doble , Nick Durrant , Craig Cooper , Steve Allen , Claire Butterworth , Michelle Lee , Chris Walton , Havas Media Australia Group , Rugby Union , Champions League , Current Affairs , Lego Masters , Nunn Media , Snack Masters , Australia Behind Bars , Missing Persons Investigations , Million Dollar , Parental Guidance , First Sight , Ninja Warrior , Celebrity Apprentice , Pearman Media , Goof Food , Fairfax Media , Australian Open , Grand Slams ,

Adgile launches long-term attribution for its TV measurement platform

Adgile launches long-term attribution for its TV measurement platform
mumbrella.com.au - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mumbrella.com.au Daily Mail and Mail on Sunday newspapers.

Zanda Wilson , Erin Rolla , Groupm Claire Butterworth , Isaac Stefaniw , Adgilecatalystclaire Butterworthisaac Stefaniw , Claire Butterworth , Music Network Radio , Saas Software , Long Term Effects Attribution , Short Term Effects Attribution , Long Term Effects , Stu Carr , Paul Evans , Adgile Media , Assistant Editor , Music Network , Rolling Stone Australia , Brag Magazine , Evolve Media , Adgilecatalystclaire Butterworthisaac , ஜண்தா வில்சன் , ஏரின் ரோலா , கிளாரி பட்டர்வொர்த் , இசை வலைப்பின்னல் வானொலி , சாஸ் மென்பொருள் , நீண்டது கால விளைவுகள் ,

Sebastian Rennie returns to Aus as GroupM chief investment officer

Sebastian Rennie returns to Aus as GroupM chief investment officer
May 3, 2021 9:00
Sebastian Rennie is returning to the CIO position in Australia and New Zealand after spending three years in the role for GroupM Canada. Rennie will take up the local post in June.
Sebastian Rennie returns to Australia
The appointment of Rennie comes just days after MediaCom CEO Willie Pang was made managing director of GroupM services, taking the lead on the group’s global digital transformation strategy. In his place Yaron Farizon, currently CEO of MediaCom Russia and MediaCom Connections Israel, will become CEO of MediaCom AUNZ – also commencing his role on 1 June. Meanwhile, the hunt for a new CEO of GroupM for Australia and New Zealand is still on, following the departure of Mark Lollback in March. ....

New Zealand , Ryan Menezes , Mark Lollback , Yaron Farizon , Stuart Garvie , Ashutosh Srivastavagroup Msebastian Rennie , Sebastian Rennie , Nicola Lewis , Mediacom Claire Butterworth , Zoe Wilkinson , Aashutosh Srivastava , Mediacom Russia , Mediacom Connections Israel , Claire Butterworth , News Xtend , Ashutosh Srivastavagroup , புதியது ஜீலாந்து , ரியான் மெனிசஸ் , செபாஸ்டியன் ரென்னி , நிகோலா லெவிஸ் , மீடியா காம் கிளாரி பட்டர்வொர்த் , ஸோவீ வில்கின்சன் , அசுதோஷ் சிரிவாஸ்தவ , கிளாரி பட்டர்வொர்த் , செய்தி க்ஷ்டிெந்ட் ,

Adgile launches cloud based platform Catalyst

Adgile launches cloud based platform Catalyst
February 18, 2021 3:34
Adgile has launched an cloud based platform, Catalyst, to integrate analytics, attribution and activation for TV planning and buying.
The announcement:
Adgile, the next generation TV data and analytics industry partner, today launches Catalyst – its Total TV Effectiveness platform.
Catalyst is an independent, cloud-based platform that can be accessed by brands, agencies and broadcasters on a SaaS (Software as a Service) basis, harnessing the rich, structured first party advertising content data that Adgile creates through its patented visual recognition technology.
Catalyst has been designed to enable users to understand, optimise and extend their TV planning and buying in real time, integrating Adgile’s market-leading Analytics, Attribution and Activation product suite into a single intelligent platform experience that offers truly actionable effectiveness opportunities. ....

Paul Evans , Adgilecatalystclaire Butterworthgroup Mpaul Evans , Claire Butterworth , Saas Software , Investment At Group , Interim General Manager , Adgilecatalystclaire Butterworthgroup , பால் எவன்ஸ் , கிளாரி பட்டர்வொர்த் , சாஸ் மென்பொருள் , முதலீடு இல் குழு , இடைக்கால ஜநரல் மேலாளர் ,