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Edutainment Licensing launches own branded TV channel through VixiTV partnership – Licensing.biz


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Edutainment Licensing has launched its own branded TV channel, a new AVOD channel that will feature shows from across its portfolio. The new channel has been launched in partnership with VixiTV and accessed via a new app called Kiddo.
The AVOD channel is already available to download on all LG and Samsung Smart TVs, Amazon Fire and was lately released via GooglePlay for both mobile Android devices and TVs.
“Covid-19 has boosted online content consumption and we were delighted to partner with Vixi to create our own app and to be able to offer this an additional source of revenue for our Producers,” said Denise Deane, owner of Edutainment Licensing. ....

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NSPCC's Buddy and Pantosaurus to feature in Redan's kids' titles Fun To Learn and Sparkle World – Licensing.biz


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Edutainment Licensing has secured a partnership with Redan to bring the NSPCC’s Buddy and Pantosaurus brands to the publisher’s leading children’s magazines.
In a campaign kicking off on March 4th this year, Buddy will feature in the Fun To Learn Friends and Sparkle World titles from Redan Publishing, while Pantosaurus will feature in the Fun To Learn Favourites.
Established in 1990, Redan is a leading independent publisher for the pre-school magazine sector with over 30 years’ experience and distributing over ½ million magazines a month.
The NSPCC’s Buddy is a bright green ‘speech bubble’ mascot used to communicate the NSPCC’s ‘Speak Out. Stay Safe’ (SOSS) campaign, which has so far reached 90 per cent of primary schools nationwide. The age appropriate assemblies and workshops are delivered to children across the UK to encourage them to speak out if something is worrying them. ....

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