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Compare the Market's 'machine that goes bing' brings insurance discounts


May 3, 2021 10:45
Compare the Market has a new recruit now that Aleksandr the meerkat believes it’s time to bring his heir, Oleg into the family business.
The new campaign follows Aleksandr’s tour of business’ headquarters, making his first stop at the ‘Machine that goes bing’ to highlight the six million Australians that have used Compare the Market to get better deals on their insurance.
The campaign comes from VCCP and will be running across out of home, radio, online, video and social media.
“Since coming into the Australian market nearly ten years ago, we’ve helped millions of Australians look for a better deal on the cost of running a household. Through Oleg learning the ropes of the ....

Dave Scanlon , Kat Topp , Amber Hagan , Chris Catchpoole , Daniel Wood , Marketmichael Goodhewpaul Sharp , Suzie Roberts , Paul Friedmann , Perez Rebolledo , Josh Manning , Zoe Wilkinson , Kim Feitelberg , Elizabeth Barnett , Sannidhi Mehta , Michael Goodhew , Campaign Coordinator , Production Company , Paul Sharp , Meerkat Mondays , Sue Hind , Esme Fisher , Account Manager , Account Director , Planning Director , Campaign Manager , Nikolah Best ,

Aleksandr and Sergei return with a musical number for Compare the Market's Meerkat Mondays


March 8, 2021 3:45
Compare the Market’s Sergei and Aleksandr are celebrating the launch of the brand’s Meerkat Mondays promotion with the glitz and glamour of a musical number.
Meerkat Mondays was launched several weeks ago, offering Compare the Market’s customers memberships to the rewards program that lets them play for $20,000 of prizes awarded every Monday for six months.
The ad kicks off with meerkats Aleksandr and Sergei needing some Monday joy after a year of lockdown. The live performers dancing with Sergei and Aleksandr were shot in Lisbon due to COVID-19 restrictions.
General manager of brand, Michael Goodhew, said: “Meerkat Mondays is ....

Christopher Catchpoole , Suzie Roberts , Perez Rebolledo , Josh Manning , Zoe Wilkinson , Kim Feitelberg , Adrian Sergovich , Marketmeerkat Mondaysmichael Goodhewpaul Sharp , Kat Topp , Dave Scanlon , Daniel Wood , Amber Hagan , Paul Friedmann , Elizabeth Barnett , Michael Goodhew , Sannidhi Mehta , Campaign Coordinator , Production Company , Meerkat Mondays , Dame Edna , Sue Hind , Esme Fisher , Account Manager , Account Director , Planning Director , Campaign Manager ,