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IPL and its changing advertiser profile businesstoday.in - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businesstoday.in Daily Mail and Mail on Sunday newspapers.
India's tide of COVID-19 deaths leaves huge numbers of orphaned children in its wake theglobeandmail.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from theglobeandmail.com Daily Mail and Mail on Sunday newspapers.
Interactive Avenues launches Caliper adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
Interactive Avenues launches Caliper Delhi, March 17, 2021 Interactive Avenues has announced the launch of its proprietary hyperlocal marketing product suite Caliper that moves from the alpha stage to a closed beta launch. There has been a paradigm shift in consumer search behaviour, and a lot of research happens on products and experiences, which are proximity-based. Hyperlocal searches are growing at the rate of 55% year-on-year, with 10X growth in local language searches. Advertisement Caliper aims to solve endemic business problems like â Local Asset Readiness, Last Mile Optimization (Offline conversions or digitally attributable sales), Centralized or De-Centralized modules for a business generating demand pan India, Unification and Optimization across digital platforms, Store/Dealer level SEO, Generating and measuring store walk-ins and many other category-specific-use cases. ....
The proprietary tool is currently offered as invitation-only for non-Mediabrands clients 17 Mar, 2021 - 06:39 PM IST | By indiantelevision.com Team MUMBAI: Interactive Avenues has unveiled its proprietary hyperlocal marketing product suite Caliper, that moves from the alpha stage to a closed beta launch. There has been a paradigm shift in consumer search behaviour, and a lot of research happens on products and experiences, which are proximity-based. Hyperlocal searches are growing at the rate of 55 per cent year-on-year, with 10X growth in local language searches. Caliper aims to solve endemic business problems like – local asset readiness, last mile optimization (offline conversions or digitally attributable sales), centralised or de-centralized modules for a business generating demand pan India, unification and optimisation across digital platforms, store/dealer level SEO, generating and measuring store walk-ins and many other category-s ....