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Coca-Cola to Create Custom NFT Collection to Raise Money for Special Olympics International

Coca-Cola to Create Custom NFT Collection to Raise Money for Special Olympics International
coinspeaker.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from coinspeaker.com Daily Mail and Mail on Sunday newspapers.

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Coca Cola : to Auction Its First-Ever NFT Collectibles on International Friendship Day

Auction opens July 30 via digital marketplace OpenSea
Proceeds from four-day auction will be donated to Special Olympics International, Coca-Cola’s friend and partner for more than 50 years
NFTs reflect the multi-sensory experience of Coca-Cola and were inspired by shared moments of friendship
Coca-Cola has created its first-ever NFT collectibles to commemorate International Friendship Day on July 30. All Coca-Cola proceeds from the four-day auction on digital marketplace OpenSea will go to Special Olympics International.
Coca-Cola has long been known around the world for bringing people together to experience simple, shared moments that surprise and delight. The brand’s first digital collectibles inspired by shared moments of friendship were created in partnership with developer Tafi, the leading creator of custom 3D content for avatar and emoji systems, and Virtue, the agency by Vice, which developed the initial concept. ....

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Tafi Partners in Coca-Cola's First-Ever NFT Collectibles In Support of International Friendship Day

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SALT LAKE CITY, July 28, 2021 /PRNewswire/ Tafi announced today that it has partnered with Coca-Cola® by designing virtual wearables for Coca-Cola s first-ever non-fungible token (NFT) collectibles offering in the metaverse to celebrate International Friendship Day on July 30
th, Coca-Cola will be auctioning an NFT loot box on OpenSea, that contains Tafi-designed digital apparel that can be worn forever in the virtual world of Decentraland.
Tafi, a leading designer of avatars and digital wearables, is a digital strategy and development partner with Coca-Cola. Tafi worked alongside Coca-Cola to produce the NFTs, as well as Virtue, the agency by Vice, who developed the initial concept. Details of Tafi s involvement in Coca-Cola s NFT lootbox can be found at https://maketafi.com/coca-cola-nft. ....

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