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Lenovo APAC picks social media for 12 market duties


Lenovo APAC picks social media for 12 market duties
Details
18 June 2021
Lenovo Asia Pacific has reappointed social media agency SocialGrooves.com as the support hub for all 12 of the APAC markets:  Australia and New Zealand, India, Japan, Singapore, Malaysia, Thailand, Vietnam, Indonesia, Philippines, Hong Kong, Taiwan and Korea. The pitch was held in Feburary to March earlier this year and the appointment will last until April 2022.Securing the social hub account for the second year in a row, SocialGrooves.com will seek to provide a social media strategy and coordination that increases engagement rate while further coordinating this strategy at the APAC level. It will also aim to amplify Lenovo’s vision and messaging through proposed social media strategies and reporting. ....

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Under Armour Singapore picks new marketing director


Under Armour SEA picks new marketing director
Details
19 January 2021
Under Armour has appointed Justin Olivares as its new marketing director for its Southeast Asia markets. He will be taking over Yvonne Tey s duties as she moves to Lenovo. According to his LinkedIn, Olivares first joined the company as head of marketing, Australia in 2018. Prior to that, his career in Australia sees him taking up roles such as director of marketing and communications at Pizza Hut, and national marketing manager at Red Bull where he led a team of 10 in the development and execution of its national marketing plan.
Olivares also spent over eight years with video game company Electronic Arts (EA) previously. He joined the company as a global product marketing manager, and subsequently got promoted to senior product manager of EA Games Australia. His last position with the company was as APAC marketing manager of EA Sports in Australia. Oli ....

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