Thousands of people have lined up across the country to be among the first to get their hands on it. Here in new york, the line stretches for 12 blocks. And look who is out there with them, today, friday, september 19th, 2014. Welcome to today on a friday morning. Im matt lauer along with hoda kotb, al roker and natalie morales. Savannah continues on maternity leave. We have the same route to work in the morning. By the time i came down, the line stretched to 70th street. Im surprised car sson hasn been mugged. Its dangerous. People have been out there for two weeks. Carson, how is it going . Its pretty crazy, matt, as can you imagine. Were seeing scenes like this all across the country. This particular apple store particularly opened 2 hours, closed midnight in anticipation for this, the line goes around the block, snakes up to 67th street. Again, were seeing this sort of frenzy all across the country. Its pretty crazy. Im holding the product which not a lot of people get. I really sh
On it. We know from where we are on the ground and also our video from sky force 10 that there are probably upwards of 20 to 25 ladder trucks and hoses that are just pouring water still on this fire. So, from that video you shot just a minute ago, the flames at the height of it were just so intense. Clearly firefighters have gotten a good handle on this fire. We are around the back side on the ground. I can see that there are still flames coming from inside the building. But my colleague jesse gary has a much Better Vantage Point from the air and were going to go to him in just a minute. But i do want to just tell you that were in West Kensington. A commercial residential, some industrial area. You have a mix of everything. There is a school just a few blocks away. Streets are blocked off. I would say for at least half a mile around this just because it is such a large firefighting effort. No injuries to firefighters, which is pretty amazing. I think everyone would say that. Those of u
Fire consums a warehouse in West Kensington. This morning the intense heat of the blaze could be felt for miles. Right now we know at least two people are hurt, one of them with burns on 80 of their body. We have Team Coverage of the warehouse fire this morning. Lets get right to nbcs katy zachary. Tell us what is happening right now. This four alarm fire broke out around 2 00 this morning on the 2400 block of american street. This is the latest information we have from fire commissioner derek sawyer. When the fire broke out, it took crews about an hour and a half to get it under control. The fire started in a vacant building and then spread to a Paper Company building, which is adjacent to this warehouse that youre looking at right now. Now, that Paper Company building is an operating business. So, its no wonder when we pulled up we saw very heavy, thick, black smoke pouring from the building and we knew there was something very flammable inside. The fire was brought completely or fou
Force 10 and also on the ground. First, lets go to nbc 10 first alert reporter Christine Maddela in the Traffic Center with details on the traffic closure. Christine . New details in effect for mass transit travelers around this route 39 and route 57. Those two buses now detoured around West Kensington due to that fire and all the fire crews in that location of american street and york street. Because that intersection is closed, if you need to get around that fire crews suggest you stay away from that area so they can do their jobs. If you need to travel in that area, front street or fifth street is the best way to go. Now, this is where that fire, this is one of the buildings, american supply that is affected by this fire and this is the intersection of american and york and several other streets around it. About three blocks in each direction are shut down to traffic. This over here, this is John Welsh Elementary School and also hunter Elementary School on front street. Two schools
After the fire began. Three people were injured in the Early Morning place that lit up the sky over West Kensington. Two firefighters suffered minor injuries and are in stable condition. A third victim was seen fleeing the building on fire. 80 of that persons body is burned. The cause is undetermined. We have the fire marshal out. We have l and i. Reporter investigate erdz s say it started in a vacant warehouse. It took close to two hours to bring the inferno under control. The Salvation Army arrived to keep firefighters hydrated and give them a place to rest. Throughout the morning, firefighters continued to pour water on the hot spots. Septa buss were detoured. Parents had to walk several blocks around hoses and ladder trucks. Usually this is how many blocks . About six, seven blocks. Reporter its its how many . Its a lot of blocks now. Probably ten. Reporter some parents rushed to John Welsh Elementary School to pick up their children and head back home. Safe for the kids, they shou