Little Black Book, The workshop exposed students to the latest available A.I. tools and technology and challenged them to conceptualise and create engaging, impactful and memorable stories and characters for various audiences and media
Little Black Book, Speaking to LBB’s Tom Loudon, the DDB Singapore chief creative officer discusses goals, strategy, and the power of human emotion in advertising
Little Black Book, Jennifer has an exceptional bench of leaders joining her, who will continue to lead their own markets while contributing to the collective success of the cluster
Little Black Book, Grey Pakistan's associate planning/strategy director Zunair Muzzafar on the distinction between a strategist and a planner, and the importance of diversity and cultural understanding in recruiting